Business Development Representative - Key Accounts

Too Good To GoToronto, ON
Hybrid

About The Position

As a Business Development Representative, you will play an important role in the growth of Too Good To Go in Canada. Reporting to the Key Account Team Lead, you’ll support the development of sales strategies to acquire new national Key Account partners and be a crucial part of the successful onboarding of their stores onto our marketplace. You may also lead the sales strategies for smaller partner acquisition. You will support these accounts and their stores through onboarding and rollout.

Requirements

  • Experience in outbound prospecting using structured cadences (calls, email, LinkedIn)
  • Strong communication skills with the ability to engage, ask questions, and build rapport quickly
  • Ability to qualify opportunities by identifying business need, decision process, and potential scale
  • Experience using Salesforce or a similar CRM, with strong discipline in activity tracking and follow-ups
  • Proactive and able to work independently while collaborating closely with a team
  • Comfortable operating in a high-activity environment with consistent daily outreach across multiple channels
  • Adept at tracking and improving performance using metrics (e.g., response rates, meetings booked, conversion rates)
  • Strong sense of ownership and accountability for generating pipeline
  • Highly organized with the ability to manage multiple prospects and follow-ups simultaneously
  • Resilient and persistent in the face of rejection, maintaining consistent outreach activity

Nice To Haves

  • Experience in food, hospitality, retail, or multi-location business environments is a plus
  • Exposure to value-based selling or MEDDICC frameworks is a plus
  • Basic data analysis skills to interpret outreach or partner performance is a plus

Responsibilities

  • Identify and engage new partners through structured outbound prospecting (calls, email, LinkedIn)
  • Execute multi-touch outreach cadences and adapt messaging based on response and conversion data
  • Identify and engage key stakeholders within target accounts to generate qualified entry points
  • Conduct initial discovery to assess partner fit, business need, and potential opportunity size
  • Prioritize high-quality opportunities and ensure only qualified leads are progressed to the Key Account team
  • Consistently generate qualified meetings that convert into pipeline
  • Maintain a healthy pipeline through disciplined daily outreach and follow-up
  • Maintain accurate and up-to-date records in Salesforce, including activities, notes, and next steps
  • Provide clear, structured handoffs to Key Account Managers with context on partner needs, stakeholders, and opportunity scope
  • Track outreach activity and outcomes (e.g., response rates, meetings booked) and adjust approach based on results
  • Conduct research to identify high-potential accounts, including multi-location and franchise opportunities
  • Map key stakeholders and identify relevant business triggers to inform outreach
  • Support onboarding and rollout by assisting with training and activation of new partners
  • Assist with post-sales support to ensure partners are set up for success
  • Partner closely with Key Account Managers to align on target accounts and outreach strategy
  • Support broader team initiatives including reporting, onboarding, and rollout execution

Benefits

  • Flexible Work & Time Off
  • Work in a hybrid model, splitting your time between our office (3x a week) and home
  • Take 20 paid vacation days each year
  • Give back with paid volunteer time through our Shareback program
  • Take paid parental leave with top-up support
  • Health insurance and RRSP matching in Canada!
  • Stay active with monthly ClassPass credits
  • Extra parental leave and days off beyond local legislation and the option to take an extra week of unpaid leave
  • Join regular social events and team celebrations
  • Enjoy coffee and snacks in our welcoming office space
  • Get involved and connect with our teammates around the world in our P.R.I.D.E., Women in the Workplace, Global Majority Voices, and Functionally Diverse Employee Resource Groups (ERGs)
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