Business Development Manager, Medical Aesthetics

L-Nutra•New York, NY

5d•Onsite

About The Position

L-Nutra is a pre-IPO clinical nutrition and longevity company seeking a Business Development Manager to build and lead its new medical aesthetics channel. This role involves establishing the channel from the ground up, including positioning, materials, lead generation, and event strategy, in partnership with marketing. The individual will also be responsible for personally closing the first net-new accounts to prove the channel's viability. The role is ideal for someone who can be both strategic and hands-on, comfortable building a new market in a growing company.

Requirements

Track record building a new channel or GTM motion, ideally in medical aesthetics or an adjacent practice channel.
Ability to be both strategic and hands-on, capable of designing a channel and personally closing deals.
Credible, consultative selling skills to practice owners and injectors, comfortable discussing clinical and economic aspects.
Self-directed and metrics-driven, with strong CRM discipline (Zoho experience is a plus).
Existing relationships across aesthetic, derm, or med spa practices in a priority metro area (Los Angeles or New York City).
Based in or willing to travel to Los Angeles or New York City, with a willingness to conduct in-person client visits.

Nice To Haves

Background in longevity, metabolic health, weight management, or GLP-1-adjacent products.
Experience standing up a channel or category from zero in a cash-pay HCP environment.
Experience in a pre-IPO or recently public health/wellness company.

Responsibilities

Build the medical-aesthetics channel end to end — positioning, target segmentation, and the go-to-market motion for ProlLon.
Partner with marketing on channel-specific materials, messaging, and collateral.
Design and run lead generation campaigns, target lists, and outreach motions.
Decide where and how the channel shows up at conferences and events, including presentation and follow-up strategies.
Cold-prospect and personally close net-new accounts, running the full sales cycle.
Sell consultatively to practice owners and injectors, discussing science, patient outcomes, and practice economics.
Position ProlLon within existing weight and maintenance protocols, particularly those related to GLP-1.
Onboard new accounts for their first 12 months and then hand them off to account management.
Provide feedback on channel learnings to marketing and leadership for roadmap and scaling decisions.
Maintain pipeline and CRM data in Zoho, ensuring lead source, pipeline stages, and attribution are current.