Business Development Manager - EU

Avon Technologies PLC

3d•$109,000 - $186,000•Remote

About The Position

The Business Development Manager – Europe is responsible for growing Team Wendy’s presence, brand awareness, and revenue across European defense and law enforcement markets. Reporting to the Senior International Business Development Director, Europe & Middle East, this role provides dedicated, in-region engagement with NSPA, NATO, national military organizations, law enforcement agencies, distributors, and end users. The role exists to close a critical market coverage gap, ensure Team Wendy engages early in procurement and modernization cycles, influence future requirements, and build long-term customer relationships that position Team Wendy head protection solutions as the preferred choice across Europe.

Requirements

Bachelor’s degree in Business, International Relations, Engineering, or a related field, or equivalent professional experience.
7+ years of business development or sales experience in the defense, security, or law enforcement sector, with a proven record of winning new business.
Demonstrated experience working with NATO, NSPA, European ministries of defense, or national procurement agencies.
Strong understanding of European defense procurement processes, tenders, and acquisition cycles.
Established network of contacts within European military and/or law enforcement communities.
Experience managing distributors, agents, or channel partners.
Excellent communication, presentation, and negotiation skills.
Ability to work independently in a remote environment and manage a large geographic territory.
Willingness to travel extensively across Europe (approximately 50%+), with occasional travel to the US.
Valid passport and ability to travel freely within Europe and to the US.
Prior military or law enforcement service, or direct experience as an end user of protective equipment.
Knowledge of personal protective equipment, ballistic protection, or head-borne systems.
Fluency in one or more European languages in addition to English (e.g., French, German, Polish, Spanish, or Italian).
Familiarity with export control regulations (ITAR/EAR) and EU defense trade requirements.
Experience using CRM systems (e.g., Salesforce) for pipeline and forecast management.
Ability to obtain or hold a security clearance.
Strategic thinker with strong commercial acumen and a "customer-first" mindset.

Responsibilities

Develop and execute a European business development plan aligned with Team Wendy’s international growth strategy and annual sales targets.
Identify, qualify, and prioritize opportunities across NATO member states, national ministries of defense, special operations forces, and law enforcement agencies.
Monitor procurement timelines, modernization programs, and tender activity (including NSPA and national programs) to ensure early engagement and positioning.
Gather and share market intelligence on customer needs, competitor activity, pricing trends, and emerging requirements.
Build and maintain strong relationships with key decision-makers, program offices, procurement officials, and end users across the region.
Educate stakeholders on Team Wendy products and capabilities to influence requirements early in the acquisition cycle.
Lead customer meetings, product demonstrations, user evaluations, and field trials.
Provide responsive, in-region support to customers and ensure customer feedback is captured and communicated to internal teams.
Manage the full sales cycle from lead generation through proposal, negotiation, and contract award.
Coordinate tender and bid responses in partnership with internal sales operations, contracts, engineering, and product management teams.
Recruit, develop, and manage in-country distributors, agents, and partners as appropriate.
Maintain accurate pipeline, forecast, and customer activity records in the CRM system.
Represent Team Wendy at defense and security trade shows, conferences, and industry events across Europe.
Partner with Marketing to support regional campaigns and ensure messaging reflects local market needs.
Collaborate with Product Management and Engineering to communicate customer requirements and support product development.
Ensure all business activities comply with export control regulations (including ITAR/EAR), anti-bribery and corruption laws, and company policies.