Brand Partnerships Director - CAA Hockey
About The Position
Creative Artists Agency (CAA) is a leading entertainment and sports agency with global expertise in various sectors including filmed and live entertainment, digital media, publishing, sponsorship sales and endorsements, licensing, media finance, consumer investing, fashion, trademark licensing, and philanthropy. CAA Hockey is a full-service agency that supports its clients with expert resources for player development, health awareness, advocacy, endorsements, social media strategy, and philanthropic initiatives. The agency focuses on building strong client relationships to understand and achieve individual ambitions both on and off the ice, leveraging CAA's broader network for opportunities beyond traditional athlete representation. CAA Hockey is seeking a Brand Partnerships Director to guide its Off-Ice division, focusing on developing strategic partnerships with brands, sponsors, and media partners to drive off-ice opportunities for clients. The ideal candidate will be creative, efficient, relationship-driven, and experienced in athlete marketing and brand development, with a proven ability to cultivate opportunities and close deals.
Requirements
- 6-8 years of experience in sports marketing, athlete marketing, brand partnerships, or talent representation
- Strong background in partnership development, negotiations, and client servicing
- Outstanding communication, organizational, and relationship-building skills
- Established network across brands, agencies, and the sports marketing industry
- Entrepreneurial mindset with the ability to thrive in a fast-paced environment
Nice To Haves
- Hockey industry knowledge preferred
Responsibilities
- Develop partnership strategies for CAA Hockey clients
- Identify new brand partnerships, endorsements, and marketing deals for clients
- Drive end-to-end sales process, from prospecting to execution
- Establish and maintain relationships with clients, brands, teams, CMOs, agencies, sponsors, and media partners
- Collaborate with On-Ice Agents and internal partners to execute on client marketing initiatives
- Develop relationships throughout CAA to identify and create additional opportunities for clients
- Ideate creative strategies to grow client visibility and commercial opportunities
- Stay current on market trends, athlete marketing opportunities, emerging platforms, and brand partnership strategies
Benefits
- Eligible for benefits
- Eligible for a discretionary bonus
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
