Brand Marketing Specialist

HF Sinclair•Salt Lake City, UT

9h•Onsite

About The Position

HF Sinclair is seeking a Brand Marketing Specialist based in Salt Lake City, UT. The Brand Marketing Specialist will play a critical role in supporting the Brand Marketing Team with key support of programs and tactical delivery.

Requirements

A minimum of 1 to 3 years related work experience is required.
Bachelor’s Degree in Marketing or related Business Degree.
Basic Graphic Design – Adobe Creative Cloud Suite
Applied, business‑driven use of AI LLMs to improve marketing outcomes.
Social media understanding of platforms, trends, audiences, etc.

Nice To Haves

Intermediate Graphic Design – Adobe Creative Cloud Suite
Salesforce Marketing Cloud Journey Design & Creation

Responsibilities

Support leadership with day-to-day marketing initiatives and projects
Assist with social media campaigns, posting, monitoring, and coordination with the marketing agency.
Gather and review marketing data and work with the Analytics team to understand campaign performance.
Update and maintain marketing reports, dashboards, and post-campaign summaries.
Maintain the annual Brand Marketing Calendar
Coordinate requests to use Sinclair brand logos and materials, following brand guidelines Support loyalty program activities, including DINOPAY updates, promotions, and email campaigns, working with cross‑functional teams.
Update our website presence and review escalation process.
Maintain and support Salesforce reporting related to Brand Marketing activities.
Coordinate and organize brand marketing materials, including presentations, newsletters, quarterly playbooks, and internal communications.
Special assignments or tasks assigned to the employee by their supervisor, as determined from time to time in their sole and complete discretion.