Brand Marketing Manager, Outbound Marketing, Amazon Devices

Amazon • Seattle, WA

4d • Onsite

About The Position

We're looking for a Marketing Manager to join the Amazon Devices Outbound Marketing team, supporting Kindle. This newly established team drives brand creative campaigns across paid digital, paid social, influencer, brand partnerships, and brand activations — all in service of key business priorities. This is a hands-on, cross-functional role. You'll lead media plan execution, shape creative strategy in real time, and act as the connective tissue between our internal teams and agency partners. You'll also bring a sharp cultural instinct — helping the Kindle brand show up in the moments and spaces that matter most to our customers.

Requirements

• 4+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience building and optimizing multiple, simultaneous marketing campaigns
• Experience managing or working within cross-functional marketing and creative teams
• Experience delivering paid media campaigns spanning TV, print ads and digital/social channels

Nice To Haves

• Experience in digital marketing and content production timelines and process
• Experience in consumer electronics or technology sector
• Experience in a creative role understanding consumer trends and creating content
• Demonstrated history of inserting brands into cultural moments or building culturally relevant campaigns

Responsibilities

• Lead elements of media plan execution including variant mapping, comms planning, and real-time creative optimization strategy
• Translate business signals from established review meetings into proactive marketing recommendations that support business goals
• Liaise across sales, Amazon-owned surfaces, organic social, and media teams to find synergies, maximize creative value, and drive campaign impact
• Support management of media and influencer agency partners
• Partner with PR and organic social teams to bring key consumer messages to life across channels
• Champion campaign work cross-functionally — communicate strategy clearly and early to stakeholders upstream
• Act as a culture curator: proactively identify ways the Kindle brand can participate in and shape culture against our customers' priority passion points

Benefits

• health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
• 401(k) matching
• paid time off
• parental leave
• sign-on payments
• restricted stock units (RSUs)

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed