Brand & Marketing Designer

Guild.ai•San Francisco, CA

1d•Hybrid

About The Position

Guild is seeking a Brand and Marketing Designer to define the company's presence in the world. This role goes beyond traditional brand or visual design, encompassing ownership of design across all marketing channels, including the website, product storytelling, campaigns, lifecycle marketing, and growth initiatives. The designer will collaborate closely with founders, product, and engineering teams to translate complex ideas into clear and compelling narratives. A key aspect of this role is its AI-first approach, where AI tools will be integral to the core workflow for ideation, iteration, content generation, and scaling creative output. The expectation is for the designer to innovate and push the boundaries of design practices, not just execute existing tasks.

Requirements

8+ years of experience in marketing, product marketing, or growth design
Strong portfolio across web, brand, and campaign work
Experience designing for technical or developer-focused products
Clear evidence of using AI tools in your design process
Ability to simplify complex concepts into clear visual storytelling
Experience with modern web tools (Figma, Webflow/Framer, etc.)
Familiarity with CRM and lifecycle tools (HubSpot, Salesforce, Customer.io, etc.)
Strong taste, high velocity, and attention to detail

Nice To Haves

Experience in AI, developer tools, or infrastructure products
Motion, interaction, or 3D design experience
Experience working on early-stage or category-defining products

Responsibilities

Own the design and evolution of guild.ai, translating product capabilities into high-conversion pages.
Design landing pages, flows, and interactive elements that simplify complex systems.
Continuously iterate designs based on user behavior and conversion data.
Create assets for launches, announcements, and campaigns.
Design high-performing visuals for paid and organic channels (LinkedIn, X, email, etc.).
Partner on messaging and positioning to ensure consistency across touchpoints.
Rapidly prototype and ship creative for experiments.
Design email and lifecycle experiences (onboarding, activation, retention).
Build scalable templates and systems across CRM tools (e.g., HubSpot, Salesforce, etc.).
Improve conversion and engagement across the funnel through design.
Use AI tools (image, video, copy, prototyping) to accelerate design and exploration.
Develop repeatable systems for generating and iterating on creative at scale.
Experiment with new tools and workflows that push speed and quality.
Help define how AI-native marketing teams operate.
Evolve Guild’s visual identity across all surfaces.
Build and maintain a flexible design system for marketing and growth.
Ensure consistency across web, product, and communications.
Collaborate with product and engineering teams to align marketing and product experiences.
Contribute to how Guild explains a new category (the control plane for agents).
Help shape narrative, not just visuals.