Brand Manager, Contract

Balor Games

22d

About The Position

Balor Games is seeking a hands-on Brand Manager to drive awareness and success of upcoming releases. You will own and execute the go-to-market campaigns and champion our games with a passion for indie creators and their communities.

Requirements

• 5+ years in game marketing or publishing, with a track record of supporting commercially successful PC and console launches.
• Deep understanding of the indie game ecosystem and a proven track record working with a variety of marketing budgets.
• Proven ability to translate strategic goals into actionable creative briefs to align internal and external stakeholders.
• Strong organizational skills with experience coordinating cross-functional teams and managing external partners.
• Solid understanding of success metrics and audience behaviors across PR, social media, influencer, and digital storefront channels.
• Ability to operate both strategically and hands-on in a fast-paced, lean environment.

Responsibilities

• Own Go-to-Market Plan: Create the overall strategy and campaign schedule to align with goals for the title KPIs
• Creative Briefing: Write and refine detailed creative briefs for art, graphic design, and video production to ensure all assets align with the game’s brand identity.
• Platform & Partner Outreach: Secure platform support (Xbox, PlayStation, Nintendo) and marketing partnership opportunities for assigned titles.
• Developer and Internal Team Alignment: Ensure transparency and partnership with game developers and key internal stakeholders like Production by proactively sharing marketing budgets, strategic plans, and performance updates, and facilitating required sign-offs.
• Vendor Onboarding & Coordination: Facilitate the onboarding and coordination to ensure vendors have the necessary assets and brand guidelines to support the go-to-market plan.
• Asset Management: Coordinate the development of high-impact creative assets with external contributors and agencies.
• Go-To-Market Execution: Drive marketing beats through the execution of key tasks like showcase submissions, first party platform opportunities, including pre-release hype, announcements, and post-launch engagement.
• Vendor Coordination: Help manage the day-to-day workflow of vendors supporting PR, social media, and storefronts.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed