Brand Management Intern

Marsh McLennan•Hartford, CT

1d•Remote

About The Position

Marsh McLennan Agency (MMA) provides business insurance, employee health & benefits, retirement, and private client insurance solutions to organizations and individuals seeking limitless possibilities. With offices across North America, we combine the personalized service model of a local consultant with the global resources of the world’s leading professional services firm, Marsh (NYSE: MRSH). As a Brand Management Intern, you will play a crucial role in supporting our brand and corporate communications team. You will assist with projects in a variety of areas, including development and implementation of brand marketing strategy, brand management, and brand governance. This internship offers a unique opportunity to gain hands-on experience in brand, marketing, and communications during a multi-year rebrand.

Requirements

Undergraduate within 1-2 years of graduation, working towards a bachelor’s degree preferably in business, marketing, communications, advertising or related field of study, and with a competitive academic standing.
Proficiency with computers and Microsoft applications (Word, Excel, PowerPoint).
Strong interpersonal skills to establish rapport with internal associates and any prospective or existing clients.
Results oriented with demonstrated skill in organizing resources and establishing priorities.
Demonstrated ability to resolve problems and present results neatly, with clarity and precision.
Ability to work semi-autonomously in a fast-paced environment.

Nice To Haves

Graphic design skills a plus.

Responsibilities

Assist with projects related to the ongoing rebrand, including preparation of presentations for training and meetings, making updates to brand governance documents, and brand inbox management.
Conduct research of competitor brand awareness activity; analyze data, propose, and build strategic proposals of creative brand marketing and communication strategies for the new brand.
Assist with ongoing promotion of brand awareness assets on social media channels; propose new ideas for repurposing of content (graphics, videos, copy).
Conduct research on current corporate swag trends and competitor offerings to inform innovative and impactful strategies for corporate store; conceptualize creative ideas for items in support of the rebrand.
Assist the brand and corporate communications with projects as needed.