Brand Ambassador

Perfect Service Heating & Air • Trussville, AL

2d

About The Position

We are a premier Home Services company in Trussville, AL, currently transitioning from traditional advertising to a trust-based media model. We aren't looking to "run ads"; we are looking to report the truth about our industry. We need a seasoned storyteller to act as our lead investigative reporter and editorial chief, turning the complex world of HVAC into clear, compelling, and educational stories that build radical trust with our community.

The Role (Who You Are): You are, first and foremost, a writer and interviewer. You likely have a background in broadcast news, print journalism, or professional editorial management. You have a "nose for news" and an obsession with clarity. You don't need to know how to run a camera—we have a full-time videographer for that. Your job is to be the Producer. You find the story, interview the experts, write the script, and ensure the final "report" (whether a blog or a video) is accurate, authoritative, engaging and formatted in a way that makes Google bots happy for website SEO.

Requirements

• Proven experience in news writing, broadcast production, or professional journalism.
• Ability to meet deadlines and tell a story with a hook.
• Skill in interviewing, including asking follow-up questions to get beyond surface-level answers.
• Understanding of how to organize information for easy consumption.
• Ability to transform technical explanations into clear, concise written content.
• Proficiency in writing in a human and authoritative tone, avoiding corporate jargon and salesy language.
• Ability to make content easy for a diverse audience to understand.

Nice To Haves

• Background in broadcast news, print journalism, or professional editorial management.
• A "nose for news" and an obsession with clarity.
• Understanding of website SEO to format content for Google bots.

Responsibilities

• Embed yourself with Subject Matter Experts (technicians and leadership) to conduct deep-dive interviews and extract technical knowledge, translating it into educational topics for customers.
• Own the master editorial calendar, deciding what stories to tell, when to tell them, and why they matter to the community.
• Provide narrative structure and scripts for the videographer, ensuring a professional, news-driven arc for every video.
• Responsible for high-level long-form writing, including educational guides, deep-dive blog posts, and trust-based email narratives.
• Serve as Editor-in-Chief, ensuring all brand communications meet a high standard of journalistic integrity and educational value.
• Conduct interviews with all staff to build 1 to 1 employee bios for CRM integration and online blogs.

Benefits

• Stability of an established market leader.
• Creative thrill of building a private media wing.
• Opportunity to build a library of high-value information that changes industry perception.
• Full-time technical video support.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed