Brand Excellence Coach (Remote + Travel)

Crunch Fitness Corporate•New York, NY

18h•Hybrid

About The Position

The Brand Excellence Coach (BXC) is responsible for managing the systems, policies, procedures, controls, and communications that protect and elevate the brand and the member experience. This role involves continuously improving and enhancing all aspects of the Crunch brand through regular gym and system audits. These audits cover areas such as the member experience, member communication, graphics, signage, marketing, promotions, social media, brand standards, equipment, maintenance, cleanliness, training & development, vendor relationships, health and safety standards, operational policies and procedures, and the overall Crunch Franchise System. The goal is to ensure consistency across all locations, provide a seamless experience for members, and align the Franchise network with actions that protect their investment. Brand Excellence Coaches will conduct regular gym-level field visits to ensure brand adherence and consistency, and will be accountable for recording, tracking, and curing all Brand Excellence Deficiencies. They will follow Crunch Compliance Standard Operating Procedures.

Requirements

Ability to identify and track all Brand Excellence Deficiencies and report to the Vice-President of Brand Excellence and/or franchise owner upon completion.
Conduct field-level visits, and document areas that require follow-up or additional action in the Brand Excellence database.
Review visit findings with the franchise owner upon completion.
Provide clarity and direction to franchisees, franchise executives, and gym-level team members on all Brand Excellence matters.
Strong written and verbal communication skills with the ability to foster a collaborative working relationship with franchisees and Crunch team members.
Excellent organizational and problem-solving skills with strong attention to detail.
Ability to travel 60-70% of the time to conduct field visits and audits inclusive of travel to international locations as directed.
Detail and process oriented.
Have effective communication skills.
Strong leadership and managerial skills.
BA/BS Degree or an equivalent combination of experience and education.
Three (3) to five (5) years’ experience in direct field compliance for a multi-location franchise company.
Proficiency in Outlook, OneDrive, Dropbox, Smartsheet, Microsoft Word, Excel, and PowerPoint.
Brand Operational knowledge and multi-location experience.
Ability to work in a team environment.

Nice To Haves

Experience in a service-oriented environment is desirable.

Responsibilities

Enforce brand standards throughout the Crunch Fitness network through regular gym and system audits that impact Brand Excellence compliance.
Conduct monthly field audits approved by the Vice President of Brand Excellence, to ensure all franchisees are adhering to Crunch operating brand standards.
Work closely with the department heads, regional directors, or managers, to ensure all compliance issues are addressed and resolved in a timely manner.
Document, track, and respond to all Brand Excellence Deficiencies and document in the Brand Excellence database.
Execute all internal communications, standard operating procedures, and accountabilities to identify and manage Brand Excellence risks, including opportunities for enhancement.
Develop and maintain effective communication lines with the Vice President of Brand Excellence team, department heads, executive team, and other related team members impacted by Brand Excellence Deficiencies.
Other tasks as necessary to assist the Vice President of Brand Excellence in protecting brand standards and the member experience.