Brand & Content Associate (Contract to Hire)

Arcade•San Francisco, CA

7d•Remote

About The Position

Arcade is a fast-growing company based in San Francisco, helping teams create AI-generated product videos in minutes. Our platform turns product demos, screenshots, and documentation into compelling launch videos automatically, helping software companies announce releases, educate customers, and tell better product stories. We're a small, ambitious team building at the frontier of AI and creative tools. If you love new technology, great storytelling, and shipping quickly, you'll fit right in. We're hiring a Brand & Content Associate to own how Arcade sounds and looks in the wild, starting with the voice of our founder. We're looking for someone who lives on LinkedIn and X, spots trends before everyone else, writes copy people actually stop to read, and knows how to turn company momentum into compelling storytelling. One minute you're ghostwriting a post that reframes how people think about product storytelling; the next you're creating a punchy video in Arcade itself, or turning a product release into everything social media. You'll work directly with our CEO, product, design, and engineering to tell the story of what we're building, and set the creative bar for everything we ship. If you're chronically online, have genuinely great taste, and know the difference between content that gets impressions and content that builds a generational brand, we'd love to meet you.

Requirements

2+ years creating content and/or social for a technology, creative-tools, or consumer brand — or a portfolio strong enough to make the years irrelevant
A portfolio you can share (posts, videos, campaigns, brand moments)
Exceptional writing: you can nail a founder's voice, a product launch, and a native social post, each in their own register
Lightweight video and creative production: assembling clips, adding text and motion, and formatting natively per platform with tools like Screen Studio
Fluency in social analytics: you can read a platform dashboard and turn it into a content decision
Excited to use AI tools as part of your daily workflow

Nice To Haves

You've worked with founders or executives on personal brand strategy
You know your way around Figma, Canva, Adobe Creative Suite, CapCut, or similar
Experience producing short-form video
Experience creating for a product used by creators and marketers (e.g., Canva, Figma, Runway)
You have opinions on the best SaaS accounts on X

Responsibilities

Own strategy and execution across Arcade's LinkedIn and X accounts
Build and maintain an editorial calendar around product launches, milestones, customer stories, and the AI moments worth jumping on
Ghostwrite and co-create founder-led content for our CEO, building her voice and audience, and shaping the category we're creating
Capture moments throughout the week and turn them into authentic founder and company content
Produce creative yourself, short videos, product moments, and social-native assets, using Arcade and lightweight tools, without waiting on a producer
Grow Arcade's social channels by [XXXK]+ followers over the next year while deepening real engagement and reach
Protect and level up the brand voice, keeping a consistent, high-quality identity across every channel
Track what's resonating and use the data to sharpen the next thing you make