Branch Manager - Bobcat of Reading

McGrew Equipment Company • Leesport, PA

10d • Onsite

About The Position

Crownstone Equipment is seeking an experienced and results-driven Branch Manager to lead day-to-day operations at an assigned location. This role is responsible for overseeing service, parts, rental, and supporting sales functions while ensuring operational excellence, strong customer satisfaction, and financial performance. The ideal candidate is a hands-on leader who can effectively manage people, processes, and profitability while collaborating closely with corporate leadership and department directors. The Branch Manager is responsible for the overall performance of the assigned branch, including service, parts, rental, and branch-level sales support. This position provides direct leadership to branch team members while working in partnership with corporate administration and department directors to execute company strategy, operating procedures, and financial goals. The Branch Manager ensures high standards of customer service, safety, compliance, inventory control, and operational efficiency while driving accountability and performance across all departments.

Requirements

• High school diploma required
• Valid driver’s license required
• Proficiency with Microsoft Word, Excel, and PowerPoint
• Ability to run reports and queries within dealership business systems
• Efficient and responsible use of email and time-management systems (e.g., Outlook)
• Organized approach to electronic filing and documentation

Nice To Haves

• Bachelor’s degree in Business, Sales, or a related field preferred, or equivalent work experience
• Minimum of two (2) years of experience in agricultural or construction equipment retail preferred
• DOT Medical Card preferred
• IntelliDealer experience a plus
• Familiarity with OEM information systems preferred

Responsibilities

• Lead and manage the branch team to achieve sales, profitability, and operational objectives in alignment with company standards and procedures
• Recruit, interview, evaluate, and hire team members as needed to support branch operations
• Conduct regular performance reviews and compensation evaluations; recommend adjustments when appropriate
• Address performance or conduct issues through coaching, mentoring, performance improvement plans, or disciplinary action when required
• Direct daily branch operations to ensure exceptional customer service, asset protection, procedural compliance, and profitability across service, parts, rental, and sales support functions
• Train team members and hold them accountable for completing assigned responsibilities
• Ensure timely issue resolution and high levels of customer satisfaction across all departments
• Maintain the overall appearance, cleanliness, and organization of the showroom, service shop, yard, parts department, parking areas, and displays
• Oversee inventory control for new, used, rental, and parts inventory, including cycle counts, audits, and display standards
• Ensure compliance with all safety policies and programs as established by the Safety and Compliance Manager
• Operate the branch in a manner that maximizes support for the sales department
• Ensure accurate and timely invoicing, including transportation, cleaning, fuel, rental damages, damage waivers, and applicable fees
• Monitor and manage parts transfers and equipment traffic tickets
• Support cross-functional coordination between service, rental, and sales to ensure proper scheduling and operational alignment
• Review accounts receivable balances and initiate corrective action as necessary
• Maintain open communication with department directors regarding branch performance, challenges, and opportunities
• Ensure adherence to all business system processes and standard operating procedures (SOPs)
• Hold team members accountable for policies and procedures, escalating issues to the Regional Director when appropriate
• Verify inventory is received, documented, and reported in accordance with SOPs
• Review and analyze branch P&L statements to identify trends, risks, and improvement opportunities
• Perform other duties as assigned by the Regional Director of Branch Operations

Benefits

• A growing company with opportunities for career advancement
• Comprehensive medical benefits for full-time employees
• Dental, vision, life, and disability insurance for full-time employees
• 401(k) retirement plan with company match
• Paid holidays for full-time employees
• Paid time off for full-time and part-time employees
• Employee Assistance Program (EAP)
• Exclusive employee discounts & access to year-round employee merchandise store
• Supportive, team-oriented workplace culture

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: High school or GED