Bilingual Marketing Specialist (Chinese/English)

Cb•El Monte, CA

About The Position

Join Lion Travel — Connect the World, Share the Culture! With over 40 years of experience and 36 offices worldwide, Lion Travel is Taiwan’s leading travel brand, proudly serving more than one million travelers annually. As we continue to grow in the US , we are looking for a passionate, culturally fluent Bilingual Marketing Specialist to help craft inspiring travel experiences for the global Chinese-speaking community.

Requirements

Bachelor’s degree or higher in Marketing, Communications, Advertising, Business Administration, or related fields.
Professional proficiency in both written and spoken Chinese and English.
Experience or familiarity with social media management and current digital marketing trends.
Must have legal authorization to work in Canada.
Strong analytical skills, proactive mindset, excellent communication, and team collaboration skills.

Nice To Haves

Entry-level applicants are welcome.
Candidates with relevant experience may be offered a competitive compensation package.

Responsibilities

Develop, write, and execute comprehensive marketing plans and campaigns.
Manage and update website content; track site performance and produce regular marketing reports.
Build brand presence through major social media platforms (Facebook, TikTok, Xiaohongshu, etc.) and engage target audiences.
Plan and implement media buying strategies; execute SEO optimization.
Support additional projects and tasks assigned by the supervisor.