Behavioral Health Marketing Representative, Laurel, Hattiesburg, Gulf Coast
About The Position
This position serves as a Marketer or "Service Development Representative" responsible for providing case management functions within the community. The role acts as a liaison between providers and referral sources to ensure a smooth transition of services between different levels of clinical intensity. The Service Development Representative is responsible for the development and implementation of business and marketing plans for the facility, establishing strategic marketing plans to achieve the facility's objectives, and managing their individual marketing budget. This role collaborates with the medical director, program administrator, staff, and community to identify specific areas of educational needs. The position is responsible for developing referral relationships within the community and acts as a conduit for information between the facility and resources, ensuring awareness of how services can complement and meet client needs. The representative collects information from referring professionals or facilities, meets with potential patients, and conducts pre-admission screenings as a liaison between the source and hospital to obtain minimum information for the clinical team to determine admission eligibility. The role also assists with care alternatives for patients and families, communicates pre-screening results and recommendations to patients/families and referral sources, and is active in community development of hospital services. Representatives are available for consultation and provide educational services throughout the month, promoting mental health prevention awareness and participating on community resource boards. The ultimate goal is to improve overall community life for all mental health patients referred to the organization.
Requirements
- Effective verbal communication skills
- Effective organizational skills
- Effective interpersonal skills
- Analytical problem-solving skills
- Ability to read and comprehend written instructions
- Ability to follow verbal instructions
- Basic understanding of medical and psychiatric diagnoses and conditions
- Photo ID
- Social Security Card/Driver’s License
- Primary Source Verification of education
- Copy of clinical license if applicable
- CPR
- Behavioral Management Training
Nice To Haves
- Bachelor of Science Degree in Marketing or Business Development
- Experience with a focus on healthcare
- A minimum of two (2) years’ experience in Sales or Development in healthcare and/or medical industry
Responsibilities
- Provide case management functions within the community.
- Act as a liaison between providers and referral sources.
- Develop and implement business and marketing plans for the facility.
- Establish strategic marketing plans to achieve facility objectives.
- Manage individual marketing budget.
- Collaborate to identify specific areas of educational needs.
- Develop referral relationships within the community.
- Act as a conduit for information between the facility and resources.
- Collect information from referring professionals or facilities.
- Meet with potential patients and conduct pre-admission screenings.
- Assist with care alternatives for patients and families.
- Communicate results of pre-screening process and recommendations.
- Be active in the community development of hospitals services.
- Provide consultative and educational services throughout the month.
- Promote mental health prevention awareness.
- Sit on community resource boards where appropriate.
- Develop positive relationships with community resources and networks.
- Provide a seamless continuum of care.
- Maintain positive collaborative relationships.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
