Beauty TV Commercial Writer
About The Position
Client is seeking an experienced direct response copywriter who can contribute new creative ideas and scripts for performance-driven marketing campaigns. The ideal writer will have experience writing TV commercial scripts and conversion-focused marketing content for consumer products, with the ability to thoughtfully incorporate more brand-forward, narrative-driven concepts where appropriate. The writer will collaborate with the internal marketing and production team to test new concepts, balancing proven direct response principles with opportunities to elevate brand perception and long-term creative effectiveness across multiple channels.
Requirements
- Strong background writing Direct response video ad scripts
- Proven ability to develop high-converting, direct response marketing concepts
- Experience writing for consumer product marketing
- Familiarity with landing pages, social media, and email campaigns
- Ability to balance performance-driven copy with more brand-forward, narrative-led concepts when appropriate
- Strong collaboration and communication skills
- Ability to generate fresh creative ideas from an external perspective while aligning with established strategy
Responsibilities
- Write direct response TV commercial scripts
- Develop new creative concepts and messaging for product campaigns
- Contribute to both performance-driven and select brand-forward creative directions
- Assist with landing page copy updates and optimization
- Create social media marketing copy
- Support email marketing campaigns
- Collaborate with the internal marketing and production teams to brainstorm and test new creative approaches
- Adapt messaging based on product positioning, performance insights, and evolving brand strategy
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What This Job Offers
Job Type
Part-time
Career Level
Mid Level
Education Level
No Education Listed
