B2B Sales GTM & Sales Enablement Associate Director

Concentrix•Usa, GA

1d•Remote

About The Position

At Concentrix, we help the world’s best brands grow through technology, insight, and human-centered solutions. By combining expertise in go-to-market consulting, data & analytics, marketing and sales, and operational excellence, we help clients accelerate growth. As we continue to expand our B2B Sales Practice, we are looking for an experienced and highly collaborative leader to join us as Associate Director, B2B Sales GTM & Sales Enablement – Americas. About the Role This is a strategic, client-facing, and highly collaborative role focused on growing the B2B Sales Practice across the Americas. You will help shape regional GTM strategy, support high value sales pursuits, and enable commercial teams to win more business. You will work across sales, solutions, account management, and leadership teams to strengthen pipeline momentum, improve sales readiness, and bring our B2B Sales value proposition to life in the market.

Requirements

5+ years of experience in B2B sales or closely related commercial roles.
Experience in sales operations, sales enablement, GTM strategy, inside sales and business development, and in revenue growth programs
Experience supporting client-facing commercial initiatives or complex sales motions.
Ability to build and support practical go-to-market strategies.
Experience enabling teams to improve pipeline progression and commercial performance.
Comfortable supporting strategic pursuits and translating client needs into compelling solutions.
Strong collaboration and relationship-building skills.
Ability to work effectively across sales, operations, solutions, and account teams.
Excellent written, verbal, and presentation skills.
Confidence engaging with internal stakeholders and client-facing audiences.
Entrepreneurial, proactive, and resourceful. Able to take initiative, create structure, and move work forward.
Tech-savvy and comfortable in modern digital business environments.
Must reside in the United States or have a valid U.S. address for residence.

Nice To Haves

Exposure to AI tools, AI testing, or practical experimentation with AI is a strong plus.
Curious about how technology can improve sales effectiveness and client outcomes.

Responsibilities

Shape GTM Strategy: Help define and evolve the B2B Sales GTM strategy for the Americas. Identify priority markets, industries, buyer needs, and growth opportunities. Align regional priorities with the broader global sales strategy. Support the rollout of B2B Sales offerings across existing clients and new prospects.
Drive Sales Enablement: Support and energize the B2B Sales pipeline across the region. Equip sales, solutions, and account teams with the knowledge, messaging, and tools they need to succeed. Develop training and ramp-up approaches to improve commercial readiness. Act as a coach and subject matter expert to help teams strengthen deal quality and win rates.
Support Strategic Sales Opportunities: Proactively target priority accounts for B2B Sales opportunities, together with seller / account teams Partner with sellers and account teams on key pursuits. Contribute to solutioning, RFPs, bids, and client presentations. Help articulate compelling B2B Sales value propositions for both new logo and cross-sell / upsell opportunities. Build strong relationships across internal teams and stakeholders. Influence in a matrixed environment by bringing credibility, clarity, and energy. Help scale the practice by creating alignment, momentum, and shared understanding.