B2B Communications Manager (12 Month Fixed Term Contract)

Canva

1d • Hybrid

About The Position

This role is a 12-month fixed-term contract focused on building Canva's enterprise reputation. The B2B Communications Manager will drive the communications engine to keep Canva's enterprise story visible and moving. This involves building media relationships, running proactive pitch programs, and highlighting AI innovation, security investments, and platform footprint. The role also focuses on bringing customer success stories to life, reaching key business audiences like IT and Sales leaders, elevating executive thought leadership through various content formats, and supporting enterprise launches and announcements with strategic communications.

Requirements

• Extensive experience in B2B or enterprise communications, with a track record of elevating brands, translating product and business momentum into compelling stories, and securing coverage in top-tier business and technology media.
• A deep understanding of the enterprise technology landscape, with the ability to craft compelling narratives that resonate with business decision-makers, industry influencers, and mainstream media alike.
• Experience building thought leadership platforms and communications programs for specific industries, professions, or business audiences, with a track record of creating narratives that resonate with marketers, sales leaders, HR teams, and other decision-makers.
• Exceptional writing and storytelling skills, with the ability to craft compelling communications across a range of formats and audiences, from media pitches and press releases to spokesperson briefings, executive communications, reactive statements, and internal updates.
• Experience partnering with senior leaders and spokespeople to prepare for media engagements, keynote presentations, customer events, and thought leadership opportunities.
• Experience operating in fast-moving environments, taking ownership of complex work from strategy through execution, and bringing clarity to ambiguous situations.

Responsibilities

• Drive the comms engine that keeps Canva's enterprise story visible and moving.
• Build media relationships across business and trade press.
• Run proactive pitch programs.
• Identify and amplify new deals and customer success across media, owned, social, and executive channels.
• Execute communications programs for priority enterprise audiences, including IT and Sales leaders.
• Develop customer stories, trend narratives, and targeted pitches.
• Bring thought leadership programs to life for Canva's enterprise and B2B leadership bench.
• Draft bylines, social content, Q&As, and pitches for leadership.
• Develop and execute communications strategies for major enterprise product launches, partnerships, customer announcements, and business milestones.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed