Athletics Content Creator

Wilkes University • Wilkes-Barre, PA

5d

About The Position

Wilkes University invites applicants for Athletics Content Creator in the Department of Intercollegiate Athletics. Wilkes is a member of NCAA Division III, Landmark Conference, and Middle Atlantic Conference (ice hockey) serving over 500 student athletes.
Reporting to the Assistant Athletic Director for External Relations, this member of the athletics communications team has a passion for sports storytelling, specializes in short-form video content (TikTok/Reels), and is comfortable operating in a fast-paced environment. You will be responsible for producing, shooting, and editing engaging photo and video content that highlights our athletes, showcases our coaches, and enhances our digital presence to increase fan engagement.
A bachelor's degree is required for this two-year grant supported position through the NCAA Pathways Program with the ideal candidate having prior experience at the collegiate level. Salary is commensurate with qualifications and experience.
Wilkes University is an independent, comprehensive university dedicated to academic excellence in the liberal arts, sciences, and selected professional programs. The University has approximately 2,000 students at the undergraduate level and over 1,500 full time equivalent students at the graduate and first professional levels.
Its institutional focus is on developing strong mentoring relationships with each of its students and contributing vitally to economic development of Northeastern Pennsylvania. The University is located in Wilkes-Barre, Pennsylvania, a revitalized city that is located on the lovely Susquehanna River and is within two and one-half hours driving distance of New York City and Philadelphia.
To apply, visit https://wilkesuniversitycareers.applicantpro.com/jobs/. Please be sure to include a cover letter, resume or curriculum vitae and three references.
Wilkes University is constantly seeking to become a more diverse community and to enhance its capacity to value and capitalize on the cultural richness that diversity brings. The University strongly encourages applications from persons with diverse backgrounds. Wilkes University does not discriminate in its employment practices or in its educational programs or activities on the basis of race, color, national or ethnic origin, age, religion, disability, pregnancy, sex/gender, gender identity and/or expression, sexual orientation, marital or family status, military or veteran status, or genetic information.
Employment at Wilkes is contingent upon the results of a thorough background screening. PA Act 153 requires that persons working in positions with regular and unsupervised contact with minors complete additional clearances, including FBI fingerprinting and PA criminal and child abuse clearances.

Requirements

• A bachelor's degree is required
• passion for sports storytelling
• specializes in short-form video content (TikTok/Reels)
• comfortable operating in a fast-paced environment

Nice To Haves

• prior experience at the collegiate level

Responsibilities

• Video & Photo Production: Produce, shoot, and edit high-quality video (long and short-form) and photo content for social media, recruiting, web, and in-venue boards.
• Social Media Strategy: Create platform-optimized content for Instagram, TikTok, X (Twitter), and YouTube that increases brand awareness and drives fan engagement.
• Game Day Execution: Lead content capture on game days, producing quick-turnaround highlights, hype videos, and behind-the-scenes footage.
• Storytelling & Branding: Develop creative, trend-setting content concepts that showcase student-athlete life, community initiatives, and Wilkes University brand.
• Equipment Maintenance: Maintain, organize, and manage photographic and videography equipment.
• Collaboration: Work with the athletic communications staff, marketing team, and coaches to align content with overall athletics department strategic goals.
• Compliance: Adhere strictly to NCAA, conference, and institutional rules and regulations.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level