Athletic Strategic Communications Specialist - Athletics

Cal Poly•San Luis Obispo, CA

5d•$62,136 - $90,516•Onsite

About The Position

Under the direction of the Associate Athletics Director, Marketing and Communication, the Athletic Strategic Communications Specialist will be responsible for the development and implementation of strategic communications and elevating the profile of Cal Poly Athletics. This will include overseeing the Athletic Communications staff, crafting a strategic and proactive approach to enhance the most visible and important messaging opportunities for Cal Poly Athletics and each of its teams. This position will work closely with the Associate Athletic Director for External Relations on all communications, media inquiries, statements and social media postings in an effort to effectively engage the Mustang fan and donor base, as well as the San Luis Obispo community at large. This is a full-time temporary position and is eligible for full benefits, including medical, dental, vision and CalPERS retirement. (at least 6 month +1 day)

Requirements

Comprehensive and in-depth knowledge of marketing and communications theory and media vehicles.
Thorough knowledge of athletics events and applicable NCAA bylaws as related to sports information and athletics media relations.
Thorough knowledge of and ability to use effectively media outlets including planning media coverage and media publicity campaigns for athletic events.
Ability to build and manage more sophisticated media contacts.
Strong story development and journalistic writing skills.
Ability to write and edit media guides, brochures, game programs, new releases and game stories.
Knowledge of interview techniques and the ability to define and deliver media messages.
Equivalent to a bachelor’s degree in a related field and two years of relevant experience.
Possession of a valid driver’s license or the ability to obtain by date of hire.
Must be authorized to work for any employer in the U.S.

Nice To Haves

Additional experience which demonstrates acquired and successfully applied knowledge and abilities shown above may be substituted for the required education on a year-for-year basis.
An advanced degree in a related field may be substituted for the required experience on a year-for-year basis.

Responsibilities

Overseeing the Athletic Communications staff
Crafting a strategic and proactive approach to enhance messaging opportunities for Cal Poly Athletics and its teams
Working closely with the Associate Athletic Director for External Relations on all communications, media inquiries, statements and social media postings
Developing and implementing strategic communications to elevate the profile of Cal Poly Athletics