Associate Vice President, Head of Commerce Practice

Perficient•Chicago, IL

2d•$180,000 - $250,000

About The Position

Perficient is seeking an Associate Vice President to lead its Commerce Practice, which builds and runs commerce and order management platforms for retail, consumer goods, automotive, and industrial enterprises. The practice works across Adobe Commerce, Salesforce Commerce and Order Management, Shopify, VTEX, Kibo, Fluent Commerce, and IBM Sterling, and offers B2C and B2B commerce, order management, and agentic operations and commerce-readiness services. The role leads the practice across sales, go-to-market, presales, delivery, alliances, talent, and utilization. The leader is accountable for growth and revenue, originating new programs, managing key pursuits and alliances, setting the practice’s platform and industry strategy, and developing executive client and partner relationships. They are also responsible for delivery quality, financial discipline, capacity planning, talent development and retention, and positioning Perficient as an AI-first commerce practice. The position requires up to 50% travel for client engagements, partner meetings, business development, and team leadership. The candidate must be located near a Perficient office, preferably Chicago, New York, or Houston. The stated base salary range is $180,000–$250,000 across US locations; the range excludes benefits and potential variable compensation. Perficient describes its culture as collaborative and committed to challenging, championing, and celebrating its people, and to building a diverse and inclusive workforce.

Requirements

At least five years at vice president, associate vice president, or practice lead level, with direct accountability for a revenue or bookings target.
At least ten years in the commerce ecosystem at a systems integrator, agency, commerce platform vendor, or large enterprise commerce organization.
A record of carrying and achieving an annual target, with ownership of utilization and delivery margin across a services business.
A record of originating new programs and building a pipeline rather than inheriting one.
Experience delivering commerce or order management for both B2C and B2B clients.
Generative or agentic AI running in production in a commerce or order management environment, with results that can be substantiated to a client CFO.
Active senior relationships within at least one major commerce platform vendor, with a record of converting those relationships into pipeline.
Delivery leadership across multiple geographies and time zones.
Bachelor’s degree or equivalent professional experience.
Willingness to travel up to 50% for client engagements, partner meetings, business development, and team leadership.
Must be located near one of Perficient’s existing offices; Chicago, New York, or Houston is preferred.

Nice To Haves

Hands-on familiarity with Adobe Commerce, Salesforce Commerce, or Shopify, and at least one order management platform.
Commerce delivery experience for retail and consumer goods, and for automotive or industrial manufacturers selling through dealers and distributors.
Experience working inside a commerce platform vendor and understanding how field leadership and the partner organization allocate attention.
An established market voice through a published point of view, conference presentations, or ongoing analyst relationships with Forrester and Gartner.
Experience selling commerce alongside Salesforce, service, or data capability on the same account.
A record of recruiting senior talent into a practice that was still being built.

Responsibilities

Lead the Commerce Practice across sales, go-to-market, presales, delivery, alliances, talent, and utilization.
Own practice bookings, revenue, utilization, and growth targets.
Lead the practice’s go-to-market motion and coordinate sales, presales, and delivery to convert opportunities into revenue.
Originate new programs at new and existing accounts and lead consequential commerce pursuits.
Develop agentic operations takeover and agentic commerce readiness offerings from initial point of view through commercial offerings.
Manage the platform and partner portfolio across Adobe Commerce, Salesforce Commerce and Order Management, Shopify, VTEX, Kibo, Fluent Commerce, and IBM Sterling; prioritize platforms according to market demand and retire offerings that no longer sell.
Convert commerce alliances into pipeline in partnership with the Alliances Director.
Develop an industry blueprint for Retail and Consumer Goods.
Grow accounts in coordination with Perficient’s Salesforce, Service, Data, and AI-First Marketing practices.
Maintain program quality, delivery margin, and client satisfaction across commerce and order management engagements.
Lead recovery efforts when programs are in trouble, including client communications.
Plan presales architecture capacity against the pipeline and ensure pursuits are not dependent on a single architect.
Plan staffing capacity against forecasts, staffing ahead of demand while managing bench levels.
Maintain rate integrity and discount discipline and manage delivery pyramid mix and subcontractor spending.
Build investment cases for initiatives requiring funding before generating revenue.
Establish career paths and make promotion decisions for practitioners in the practice.
Lead the transition of skills from platform implementation to optimization, order management, and agentic delivery.
Drive adoption of Perficient’s AI-led delivery lifecycle across the practice.
Retain senior architects, strategists, and sellers; recruit and develop commerce leaders.
Manage resource utilization for Commerce delivery teams.
Define the practice’s AI-first commerce positioning and market agenda.
Build and maintain senior relationships with Adobe, Salesforce Commerce, and order management partners across field leadership and partner organizations.
Build and sustain C-suite relationships across major commerce clients.
Advise C-suite clients on commerce platform strategy, order management, channel strategy, and total cost of ownership.
Publish and present the practice’s point of view at Adobe Summit, Connections, and industry events, and brief category analysts.