Associate, Technology

Circa - IPG DXTRA • San Francisco, CA

4d

About The Position

Weber Shandwick is more than a leading global PR agency – we’re an engagement agency and we’re working in and around the cutting edge of the new media landscape. We’re storytellers, content creators, and we engage people IN the story. Our success is built on a deep commitment to client service and to our people. We embrace creativity and collaboration, and we engage stakeholders in new and creative ways to build brands and reputations.
The Weber Shandwick Technology practice is seeking an Associate to join its growing West Coast team.
We are seeking a curious, ambitious, and detailed-oriented client and media practitioner who is passionate about technology and how it’s fundamentally transforming the way we live and work. The ideal candidate has experience working on technology (especially B2B tech) media relations/campaigns, conducting traditional and social/digital media outreach and developing communications materials. A keen interest in the rapidly evolving media ecosystem—across news, creators, social feeds, and algorithms—is a must.

Requirements

• Bachelor's Degree
• 1+ years Technology and/or PR/Media agency experience (including internships) preferred
• Interest in technology, particularly enterprise technology & AI subsectors
• Stays ahead of shifts in the media ecosystem
• Professional demeanor
• Meticulous attention to detail
• Effective oral and written communication skills
• Ability to work collaboratively as well as autonomously
• Can prioritize multiple tasks and manage time in a consistent manner
• Experience with coordinating vendors and external partners
• Some experience of working directly with clients
• Resourceful and effective problem solver
• Experience pitching technology media and securing stories
• Proficient in Microsoft Suite

Nice To Haves

• experience working on technology (especially B2B tech) media relations/campaigns
• conducting traditional and social/digital media outreach
• developing communications materials
• keen interest in the rapidly evolving media ecosystem—across news, creators, social feeds, and algorithms

Responsibilities

• Liaise with clients and assists in client communications, including developing and coordinating routine account management materials, including timelines, activity reports, etc.
• Develop communication and media materials, and conducts media outreach (social media posts, fact sheets, pitch emails, backgrounders)
• Develop targeted media lists and learn/follow clients' priority media: top-tier, trade, a diverse mix of social influencers, etc.
• Draft content to reach consumers and B2B tech buyers through targeted earned, owned and paid efforts
• Supports creative ideation and planning on a consistent basis and provides thoughtful recommendations
• Conduct research and media audits independently
• Deliver accurate and timely media monitoring and campaign results reports to reviewer
• Participate in client meetings, accurately capture meeting notes, next steps
• Proactively contribute to inclusive team culture and consistently display behaviors that support integration

Benefits

• Equal Opportunity/Affirmative Action employer

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level