Associate Product Marketing Manager - B2B Content

Resilience•New York, NY

3d•$100,000 - $130,000

About The Position

At Resilience, we’re creating a new category that integrates cybersecurity, cyber insurance, and cyber risk management. Founded in 2016 by experts from across the highest tiers of the US military and intelligence communities – and built by prominent leaders and innovators from the insurance, technology, and cybersecurity industries – Resilience is rewriting the rules of how cyber risk is assessed, measured, and managed. Our integrated cyber risk solutions connect risk quantification software, cybersecurity experts, and A+ rated cyber insurance, all purpose-built for middle and large organizations. Guided strongly by our mission and four core values - transparency, excellence, grit, and humility, our culture uniquely blends many different backgrounds, experiences, and skills from across industries and geographies - all focused on helping our clients and partners stay ahead of the bad guys. We are a cybersecurity company, a Cyber and Tech E&O-focused MGA, a fintech startup, and a data science powerhouse, all purposefully built into one. Resilience is proud to be backed by leading technology investment firms, including General Catalyst, Lightspeed Venture Partners, Intact Ventures, Founders Fund, CRV, and Shield Capital. With headquarters in San Francisco, Resilience’s team is globally dispersed, with offices in New York, Chicago, Baltimore, Los Angeles, Toronto, and London. Resilience offers insurance coverage through its licensed and appointed insurance agents and security services through its expert security team. At Resilience, we have a great story—now we need you to tell it to everyone, everywhere, in every format. We are looking for a Growth-Focused PMM who is part marketer, part creator, and part enablement pro. Your job is to take our core strategy and "atomize" it into high-impact content that fuels our Go-To-Market engine. The Master Storyteller: You’ll take a 45-minute webinar and turn it into five LinkedIn posts, a blog, a video snippet, and a sales one-pager. Creative Asset Ownership: You’ll manage the "Source of Truth." You ensure every sales deck, website page, and one-pager is updated, polished, and reflects our latest and greatest features. Bridge to Insurance & Customer Success: You’ll serve as the key liaison between our Insurance and Customer Success teams. You’ll listen to their needs and build the specific guides, renewal decks, and feature checklists they need to win. Keep the Pulse: You’ll help monitor the competition and keep our "battle cards" fresh so the sales team is never caught off guard. Do the same for our target customers! Work Smarter with Gemini: You’ll use Gemini to help brainstorm social hooks, draft email sequences, and summarize long-form reports into bite-sized content at lightning speed.

Requirements

We are looking for a creative who understands the high stakes of B2B tech.
You should have 2-4 years of experience in Cybersecurity or Enterprise SaaS, with a proven track record of turning complex products into engaging content.
Visual Design: Familiarity with Figma for collaborating with design teams and Canva for rapid, high-quality asset creation.
Video & Multimedia: Experience with video editing (e.g., Descript, Adobe Premiere, or Capcut) to create social snippets and product demos.
Social & Community: A deep understanding of LinkedIn and other B2B social platforms to drive engagement and narrative.
The CRM Engine: Comfortable navigating Salesforce to track how content influences the pipeline and to support sales workflows.
AI-Fluent: High proficiency in using Gemini (or similar LLMs) to brainstorm, draft content, and summarize research.

Responsibilities

Content Production: Write blogs, create social media campaigns for brand and thought leaders (LinkedIn is our playground), and experiment with video to bring our TPRM narrative to life.
Sales & CS Enablement: You’ll manage the "how-to" guides and renewal assets that keep our customers happy and our sales team confident.
Lifecycle Marketing: Support our Demand Gen team by creating the emails and collateral that move prospects through the funnel.
Brand Guard: You make sure everything we put out—whether it's a technical brief or a social post—looks and feels like Resilience.