Content Marketing Writer B2B (Hybrid)

The Training Associates • Marlborough, MA

14h • Hybrid

About The Position

We’re seeking a mid-level Content Marketing Writer who will play a central role in developing high-quality content while supporting broader marketing initiatives that advance brand visibility, thought leadership, and business growth. This role is ideal for a strategic thinker and hands-on contributor who takes ownership, values teamwork and understands how strong content is built through alignment, planning, and execution. This is a writing-intensive role. Candidates should have experience producing long-form marketing content such as blogs, thought leadership articles, case studies, and white papers. A writing portfolio is required. You’ll play a central role in shaping our content direction while working closely with internal stakeholders to determine priorities, manage the content calendar, and ensure content supports broader business goals. Who We Are TTA is the largest provider of on-demand learning and development talent. Since 1994, we have helped organizations of all sizes, from startups to Fortune 500 companies, build capability through expert training talent. We have received over 80 industry awards and are consistently recognized by Training Industry as a Top 20 Company in Training Outsourcing, IT Training and Leadership Training. We are also proud to be recently named Best Staffing Firms To Work For and Top Places to Work. At TTA, we believe in working hard, having fun, and supporting each other every step of the way. Our upbeat, people-first culture is built on positivity, teamwork and knowing that life is too short to not enjoy what you do.

Requirements

• 3–5 years of experience in content writing, content marketing, or copywriting
• Experience producing long-form B2B content such as blogs, articles, white papers, or case studies
• Must be able to commute to the office two days a week with flexibility of three days on certain occasions
• Proven experience managing content calendars and content planning
• Exceptional writing, editing, and storytelling abilities
• Highly collaborative mindset with the ability to work effectively across teams
• Organized, proactive, and comfortable managing multiple priorities
• Ability to prioritize, pivot, and make informed decisions in a fast-moving environment
• Positive attitude and a growth mindset
• Bachelor’s degree in Marketing, Communications, Journalism, or a related field OR equivalent experience.

Nice To Haves

• Learning & Development background a plus
• Competencies HubSpot Adobe Creative Suite Canva WordPress Google Analytics 4 (GA4)

Responsibilities

• Manage the content strategy and editorial calendar
• Collaborate with marketing, sales, and leadership to determine content priorities and timing
• Ensure content planning reflects business objectives, campaigns, and audience needs
• Write, edit, and oversee high-quality, on-brand content including blogs, white papers, case studies, website content, videos and press releases
• Manage content from ideation through publication, ensuring deadlines and quality standards are met
• Manage WordPress publishing workflows, ensuring content is optimized, properly categorized and aligned with campaign strategy
• Plan, produce and manage video content (e.g. animated explainers and short-form content). Experience with tools like Powtoon or similar platforms is a plus, but not required
• Work as a key contributor within the marketing team and support across initiatives
• Partner cross-functionally to align messaging, campaigns, and content delivery
• Support broader marketing initiatives by ensuring content aligns with campaign messaging and brand storytelling
• Apply SEO best practices to improve visibility, reach, and organic performance
• Optimize content to support discoverability and long-term growth
• Track and analyze content performance
• Use insights to refine strategy, adjust the content calendar, and improve impact
• Maintain a consistent brand voice, tone, and quality across all channels
• Review and refine content to ensure messaging reflects target audiences

Benefits

• Great positive culture and a team-oriented, collaborative environment
• Opportunity to make a visible impact quickly
• Variety of projects across marketing and sales enablement
• Competitive salary and benefits
• Flexible hybrid work environment (in office 2–3 days a week)
• Comprehensive health, dental, and vision insurance
• 401(k) with company match
• Generous paid time off and company holidays
• 5 Annual TTA Fun Days
• 100% employer-paid life insurance, short-term disability, and long-term disability
• Flexible Spending Account (FSA) and Dependent Care Account (DCA)

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level