Associate Product Manager

YETI Coolers • Austin, TX

8d

About The Position

The Associate Product Manager is a core member of YETI’s Soft Cooler team and serves as a bridge between product ideation, product development, and go-to-market execution. The role helps manage the product line throughout its lifecycle, partners extensively across functions, and keeps consumer needs at the center of decision making. Unlike a typical software APM role, this position is closer to consumer packaged goods and physical product management, with an emphasis on portfolio and category management, product commercialization, pricing and profitability, consumer insights, supply chain collaboration, retail and channel strategy, and product launch execution.

Requirements

• More than 2 years of work experience in a product management role.
• Strong attention to detail and organization.
• Strong communication skills.
• Foundational business and financial acumen.
• Strong curiosity and eagerness to influence.
• Consumer research and market analysis capabilities.

Nice To Haves

• Bachelor’s degree in business, marketing, or a related field.
• Product Line Plan and/or Merchandising experience.

Responsibilities

• Contribute to category strategy and product roadmap planning.
• Manage the product lifecycle from concept through end-of-life.
• Monitor market trends, competitive products, consumer needs, and brand positioning.
• Input and manage product data in PLM and MDM systems.
• Manage and ensure go-to-market and product development timelines are effectively met.
• Support go-to-market sample execution.
• Collect consumer insights and feedback to inform future product innovation.
• Develop pricing recommendations, forecasts, and profitability analyses.
• Serve as the subject matter expert for assigned product lines.
• Support cross-functional teams in delivering products on time, on budget, and at high quality standards.
• Support go-to-market activities for new product launches.
• Partner with Marketing, Sales, Legal, Creative, Program Management, and Supply Chain teams on launch plans and product assets.

Benefits

• Benefits and perks are offered; details are provided through the linked YETI benefits page.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level