Associate Product Manager
About The Position
The Associate Product Manager (APM) is responsible for resource management, strategic planning, tactical planning, and execution for a product portfolio within a larger product category. The APM strives to become the go-to product expert within the organization, developing a deep understanding of the products within the portfolio and competitive products in the marketplace. Key areas of ownership include developing, maintaining, and executing a 3–5-year global product road map, supporting new product launches with Sales and Brand Marketing teams, leadership on new product development in collaboration with Engineering and Manufacturing, Sales support on new and existing products, and championing the voice of the consumer within the organization. The APM is expected to develop a detailed understanding of product pricing, costs, category and product line profitability. To drive their business, the APM will demonstrate the ability to identify gaps in the marketplace through competitive analysis and user research and capitalize on these opportunities by working with R&D teams to develop solution-based product proposals.
Requirements
- Bachelor of Science Degree in related field (Business, Marketing, Finance, Engineering) or equivalent experience.
- 1-3 years of experience in Product Management.
- Demonstrated success in user experience, product delivery processes, positioning, product strategy and product launch.
- Able to complete responsibilities in a timely, professional and quality manner with minimal supervision.
- Effective written and oral communication skills; able to express oneself clearly and in technical and non-technical terms.
- Creative thinker.
- Collaborative and effective team player and able to work with teams who are globally dispersed.
- Proficiency in Microsoft Office suite (Outlook, Word, Excel) and data management software (SAP preferred).
Nice To Haves
- Passion for and experience with forestry, garden, agriculture, construction tools or commercial equipment preferred.
Responsibilities
- Develop, maintain, and execute a 3–5-year global product road map.
- Support new product launches with Sales and Brand Marketing teams.
- Lead new product development in collaboration with Engineering and Manufacturing.
- Provide Sales support on new and existing products.
- Champion the voice of the consumer within the organization.
- Develop a detailed understanding of product pricing, costs, category and product line profitability.
- Identify gaps in the marketplace through competitive analysis and user research.
- Capitalize on market opportunities by working with R&D teams to develop solution-based product proposals.
- Co-develop research plans with Marketing Insights and Business Segment leadership, including VOC and quantitative surveys.
- Drive product usability and customer acceptance across the full end‑to‑end experience (setup, installation, use, and end‑of‑life).
- Troubleshoot customer issues and coordinate resolution with technical teams.
- Deliver projects on time and within budget.
- Support sales with quotes, delivery coordination, and CMA needs.
- Optimize product portfolio (SKU rationalization, pricing, cost control).
- Contribute to trade shows and marketing tools.
- Track sales, margins, costs, and ROI to drive improvements.
- Build business cases and define customer requirements.
- Co-lead product development from concept to launch.
- Analyze market and customer data to identify trends and target segments.
- Prioritize projects based on scope, schedule, and investment.
- Support marketing with value propositions and messaging.
Benefits
- Medical, Dental, and Vision Benefits available on day one (no waiting period)
- 401k matching (100% of first 3%, 50% of next 3% = 4.5% match on 6% contribution)
- Retirement Savings Plus Plan
- Earn up to 120 hours vacation during your first year of service
- Paid holidays
- One paid Community Involvement Day available per calendar year
- Tuition reimbursement program
- Global company with small company feel
- Casual work attire
- Complimentary snack and coffee/tea to keep you fueled
- Onsite cafeteria offering a variety of convenient options
- Onsite Physical Therapist
- Onsite Fitness center
- Public Transit access
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Number of Employees
501-1,000 employees
