Associate Photographer

Gildan•Rural Hall, NC
•Onsite

About The Position

Gildan is seeking a versatile Photographer / Videographer Specialist to create visual content for its portfolio of apparel brands. The role produces photography and video for e-commerce, digital marketing, social media, packaging, retail, and brand collaborations. Work includes on-model and off-model product photography, PDP product videos, editorial and packaging photography, social content, livestream productions, and emerging video formats. The position combines photography, video production, lighting, composition, motion capture, and post-production. The successful candidate will help expand Gildan’s visual production capabilities and product storytelling, working closely with photography managers, stylists, producers, art directors, and other creative partners. The role is fully onsite in Gildan’s photography studio and office five days per week and reports to the Photo Studio Production Lead.

Requirements

  • At least 5 years of professional photography and videography experience.
  • Professional experience creating product, fashion, e-commerce, and lifestyle content.
  • A portfolio and demo reel demonstrating photography, video production, editing, visual storytelling, product and fashion photography, social media content, and commercial storytelling.
  • Strong understanding of studio lighting, camera operation, composition, motion capture, and production techniques.
  • Experience producing content for social media platforms and digital marketing campaigns.
  • Working knowledge of post-production workflows, including image editing, video editing, color correction, and retouching.
  • Ability to independently manage multiple projects and production schedules in a fast-paced creative environment.
  • Excellent communication and collaboration skills.
  • Proficiency with studio management platforms such as ShotFlow, Creative Force, Capture One, and TikTok LIVE Studio.
  • Advanced knowledge of Adobe Premiere Pro, DaVinci Resolve Studio, Final Cut Pro, Adobe Creative Suite, and Microsoft Office.
  • Experience with Canon EOS camera systems, including Canon R5 and 5D series.
  • Experience with Blackmagic Studio Cameras and production workflows.
  • Strong knowledge of livestream production, broadcast workflows, and social video production.
  • Experience with professional audio capture and video lighting systems.
  • Proficiency with Nanlite LED lighting systems and professional studio strobe equipment.
  • Bachelor’s degree in Photography, Visual Arts, Film Production, Media Arts, Communications, or a related field, or equivalent professional experience.
  • Ability to stand for extended periods, lift up to 50 lbs, and bend, kneel, and work from low angles for extended periods.
  • Comfort working outdoors and on location when needed.

Nice To Haves

  • Experience within an in-house creative studio, retail, fashion, consumer products, or e-commerce organization.

Responsibilities

  • Produce photography and video assets across apparel categories, including basics, activewear, intimates, underwear, socks, and accessories.
  • Execute on-model, off-model, tabletop, packaging, still-life, laydown, lifestyle, and editorial photography.
  • Create PDP product videos, social media content, marketing videos, and brand storytelling assets.
  • Capture, edit, and optimize content for e-commerce, social media, digital advertising, retail, livestreaming, packaging, and other channels.
  • Apply brand photography and video standards to maintain consistency in lighting, color, composition, motion, and storytelling.
  • Translate creative briefs and marketing objectives into visual content and collaborate with creative teams on innovative solutions.
  • Support marketing campaigns, collaborations, seasonal launches, and special initiatives with timely asset delivery.
  • Maintain consistency across Gildan brands while adapting content to the needs of each brand and channel.
  • Participate in pre-production, production, and post-production planning for photography and video projects.
  • Identify opportunities to enhance product storytelling through motion, video, animation, livestreaming, and emerging social formats.
  • Operate professional video equipment for studio and location productions.
  • Produce and support livestream events, social broadcasts, and interactive shopping experiences.
  • Manage video workflows, including shooting, ingesting, editing, color correction, audio management, export, and delivery.
  • Stay current with social media trends, content formats, and platform requirements.
  • Manage studio sessions, digital capture workflows, file preparation, and asset processing.
  • Oversee image and video file conversions, uploads, and delivery requirements.
  • Set up and break down studio environments and assist with set construction, backdrops, flooring, props, painting, and production staging.
  • Organize, tag, archive, and manage photo and video assets according to established procedures.
  • Ensure deliverables meet technical specifications across channels and platforms.
  • Monitor and maintain photography, video, and livestream equipment inventories and coordinate repairs, maintenance, and upgrades.
  • Participate in weekly creative planning sessions to develop content strategies and production schedules.

Benefits

  • Attractive benefits packages.
  • Mentorship and continuous development opportunities.
  • Opportunity to work alongside a diverse group of colleagues.
  • A workplace that celebrates meaningful connections and teamwork.
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