Associate Manager, Paid Social

New Engen, Inc.•New York, NY

1d•$75,000 - $85,000•Hybrid

About The Position

At New Engen, we help brands grow—not just bigger, but smarter. We’re a digital marketing agency built to drive meaningful impact across the entire customer journey, blending media, creative, analytics, influencer, and retail strategies into performance-driven campaigns. Some clients partner with us through long-term agency relationships. Others tap into specialized solutions—like Donut Studios, our in-house creative studio for platform-native and short-form content, or Acorn Creator Suite, our influencer marketing solution built for retail impact. While each solution brings its own focus and flavor, they’re all part of how we deliver for our clients, together, as one team. We’re a collaborative group of strategists, creatives, analysts, and makers who are all in on helping brands—and each other—thrive. We work hard, stay humble, and build with purpose.

Requirements

2+ years of experience in paid social, digital media, or performance marketing, ideally within an agency environment
Hands-on experience managing campaigns across platforms such as Meta Ads Manager, TikTok Ads, Pinterest, Snapchat, or similar channels
Strong analytical skills with the ability to interpret performance data and translate insights into actionable recommendations
Experience supporting client communications and presenting campaign results to internal or external stakeholders
Excellent organizational skills and attention to detail, with the ability to manage multiple priorities in a fast-paced environment
A collaborative mindset and ability to work effectively across teams and disciplines
Curiosity, adaptability, and a willingness to continuously learn in an evolving digital landscape
Alignment with New Engen values and a commitment to growth, purpose, and inclusion

Nice To Haves

Experience mentoring or supporting junior team members is a plus

Responsibilities

Execute and Optimize Paid Social Campaigns: Manage day-to-day campaign execution across platforms like Meta, TikTok, Pinterest, and emerging social channels. Monitor performance, implement optimizations, and ensure campaigns are aligned to client goals and business objectives.
Build Strong Client Partnerships: Support client communications and presentations by translating campaign performance into clear insights and recommendations. Build trust through responsiveness, attention to detail, and a solutions-oriented mindset.
Drive Performance Through Analysis: Analyze campaign data to identify trends, opportunities, and areas for improvement. Develop testing plans, evaluate results, and make data-driven recommendations that improve performance and efficiency.
Collaborate Across Teams: Partner closely with Creative, Analytics, Strategy, and other channel teams to develop integrated marketing approaches and deliver exceptional client outcomes.
Support Team Growth: Provide guidance and mentorship to Associates and newer team members. Share knowledge, contribute to team development, and help maintain high standards across account work.
Contribute to Account Growth: Identify opportunities to expand services, test new platform capabilities, and support broader client business objectives. Proactively surface ideas that create additional value for clients.