Associate Manager, Marketing Brand Management

SC Johnson • San Francisco, CA

2d • Hybrid

About The Position

The Associate Manager, Omnichannel Marketing plays a key role in driving shopper demand by connecting brand strategy to execution across in-store, digital, and retailer media ecosystems. Reporting to the Director, Brand Strategy, Communications & Omnichannel, this role owns critical components of omnichannel strategy and activation across Grocery and Specialty retailers. This position is ideal for a high-potential marketer who combines analytical rigor with creative problem-solving. You will design, execute, and optimize omnichannel programs that influence shopper behavior, leverage retailer data and media networks, and deliver measurable growth for Lifestyle Brands.

Requirements

• Bachelor’s degree in Marketing, Business, or related field
• 5+ years of experience in CPG, retail, or omnichannel shopper marketing.
• Qualified candidates must be legally authorized to work in the United States without the need for current or future sponsorship for full-time employment

Nice To Haves

• Experience with retailer media networks and digital merchandising tactics.
• Strong analytical skills with experience using POS, Nielsen, and retailer data platforms.
• Strategic thinker with the ability to balance detail with big-picture impact.
• Entrepreneurial mindset and comfort working in a fast-paced, growth-oriented environment.
• Strong collaborator with the ability to influence across teams.
• Strong understanding of integrated marketing across in-store, digital, and retail media

Responsibilities

• Omnichannel Strategy & Execution Own and execute omnichannel shopper marketing initiatives across grocery and specialty retailers. Translate brand strategy into cohesive in-store, online, and retail media activations. Maintain a comprehensive omnichannel marketing calendar aligned to brand and sales priorities.
• Retailer Collaboration Build strong partnerships with retailer marketing teams to co-create impactful programs. Leverage retailer media networks, loyalty data, and shopper insights to optimize performance. Represent the voice of the shopper in cross-functional planning and storytelling.
• Planning & Budget Management Support annual planning and lead execution for assigned customers and channels. Manage program budgets and track ROI to ensure efficient investment.
• Analytics & Optimization Analyze campaign performance across channels, turning data into actionable recommendations. Design test-and-learn activations to continuously improve creative, targeting, and media effectiveness. Monitor competitive activity and evolving shopper trends to inform strategy.
• Cross-Functional Collaboration Partner closely with Sales, Brand, Finance, and agency teams to ensure seamless execution. Communicate plans, results, and insights clearly to internal stakeholders.

Benefits

• Subsidized health insurance benefits package
• Competitive vacation + holiday bundle
• Generous retirement match + pre-tax savings options
• Dedicated volunteer time, to be a force for good
• Pioneering events + experiences that build team connection (...ask us about the Packaging Olympics, Bubble Bash, Ping Pong Tournament + more!)
• Access to discounted/free company products

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees