Associate Manager, Design Optimization
About The Position
Condé Nast's central Video Creative Optimization team is looking for an Associate Manager, Design Optimization to provide cutting edge thumbnail design and ensure principles of appeal are applied to our new digital video releases and our engaging library of existing content. This is a role that encompasses both an expertise of thumbnail creation and an understanding of how algorithms recommend content to users and why videos are clicked on. The ideal candidate will have a passion for digital video, how it's consumed, how it's shared and must love being rigorous with data. This is a role for someone who wants to test hypotheses, iterate, learn and be comfortable with the speed of change.
Requirements
- Minimum of 3 years of experience in a similar role for a media company, creator or mcn
- Be curious and entrepreneurial, always looking for new methods to grow CTR, impressions and views on new and library content
- Willingness and eagerness to learn, iterate, and grow as new products and partnerships are launched
- Highly detail oriented, strong intuition, and organized
- Advanced understanding of the YouTube algorithm
- Expertise of YouTube Analytics
- Expertise of YouTube CMS
Responsibilities
- Develop thumbnails and titles for YouTube pilots
- Create new thumbnail templates for existing key shows
- Partner with programming to ensure core appeal is always expressed in optimization
- Continuously monitor and proactively reoptimize library content
- Create new systems to measure the effectiveness of reoptimization tactics
- With Creative Optimization teammates, utilize community mechanisms to promote re-optimized content
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
