Associate, Influencer

Circa - IPG DXTRAChicago, IL
Onsite

About The Position

Weber Shandwick is an engagement agency working at the cutting edge of the new media landscape. They are storytellers and content creators who engage people in the story. Their success is built on a deep commitment to client service and to their people, embracing creativity and collaboration to engage stakeholders in new and creative ways to build brands and reputations. Weber Shandwick is currently seeking an Associate, Influence to join their team in Chicago. They are looking for an integrated-minded person with skills in social media, influencer relations, content creation, strategic planning, and integrated marketing campaigns. This individual should have a pulse on digital conversation and how it moves across channels, with a keen eye for the intersection of conversation and creator. The ideal candidate will elevate the team’s thought process, attention to detail, and currency in the zeitgeist. The role involves assisting in campaign & talent management and nourishing client relationships.

Requirements

  • Four-year degree or equivalent work experience in communications, journalism, marketing, or a similar field required
  • 0-1 years of related professional experience
  • Excellent communication/presentation skills; verbal and written
  • Strong attention to detail and project management skills
  • Proficient in Microsoft Office Suite

Nice To Haves

  • Experience with social listening, influencer management tools or creative editing software (Talkwalker, Tagger, Captiv8, CreatorIQ or AdobeSuite).

Responsibilities

  • Craft storytelling in various mediums, with a strong writing background across mediums (social copy, client comms, outreach notes, etc.) being critical.
  • Develop and share influencer recommendations, sourcing talent ranging from micro followings to celebrity.
  • Serve as the day-to-day team support during program execution.
  • Provide input on influencer marketing campaigns and tactics.
  • Manage authentication and campaign set up utilizing influencer management tools.
  • Maintain strong talent agency and one-on-one influencer relationships.
  • Draft compelling influencer pitches tailored to the account and brief.
  • Develop and manage timelines and weekly action plans to ensure all deadlines on client programs are met.
  • Monitor the social media and influencer space for unique brand opportunities while keeping an eye on competitor and cultural conversations.
  • Work cross-functionally with Platform Strategy and Paid Media teams to ensure strategic thinking.
  • Collaborate with the Analytics team to ensure all data and metrics are collected appropriately to effectively measure results and develop campaign recaps.
  • Interact with senior management and provide recommendations on tactics and strategies.
  • Partner with the Corporate Communications team to assess risks and reputation.

Benefits

  • Equal Opportunity/Affirmative Action employer
  • Recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.
  • Accommodation available for application process.
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