Associate Growth Product Manager, Customer Acquisition

Frec Markets, Inc.San Francisco, CA
Onsite

About The Position

Frec is seeking an Associate Growth Product Manager to drive the company's next phase of growth. This role focuses on increasing qualified top-of-funnel demand and optimizing the user journey from awareness to a funded account. It's an early-career position designed for individuals who want to develop into product-minded growth leaders. The role involves tackling customer acquisition challenges such as reaching high-intent investors, converting attention into leads, clearly explaining complex investment products, and establishing scalable growth systems. The Associate Growth PM will work across various channels including landing pages, referral programs, creator partnerships, paid communities, and employer programs to connect with high-intent, high-net-worth investors. The ideal candidate is analytical, creative, resourceful, and deeply curious about the product. While formal PM experience isn't required, a demonstrated ability to learn quickly, build from scratch, communicate effectively, and take initiative is essential. Frec operates as a high-trust fintech environment, where growth relies on strong product knowledge, clear communication, thoughtful education, and disciplined experimentation. This role involves close collaboration with the Head of Growth and cross-functional teams including founders, marketing, design, sales, compliance, and engineering, offering significant learning and ownership opportunities for career development in product management or growth leadership.

Requirements

  • 0-2 years of experience
  • Exceptional analytical ability, intellectual curiosity, and a strong bias toward action
  • Strong written communication and the ability to explain complex ideas clearly
  • A genuine interest in investing, wealth management, and consumer finance.
  • High ownership and comfort operating in an early-stage startup environment where priorities move quickly and results matter
  • Comfort using AI tools to increase speed and quality across research, analysis, creative work, reporting and execution

Nice To Haves

  • Internship, project, or work experience in growth, product, or fintech
  • Evidence of building, launching, growing or meaningfully contributing to something from zero such an app, side business, community, campus organization, investment club, etc.
  • Experience with SQL, Python, analytics tools, Figma, CMS tools, and CRMs

Responsibilities

  • Own acquisition-focused growth initiatives across channels and growth surfaces, including referral programs, paid search, influencers, communities, brand activations and other high-intent acquisition channels
  • Identify new channels through customer insights and channel research
  • Build and improve acquisitions assets such as landing pages, referral flows, and ad angles
  • Analyze performance across the full funnel, including traffic, leads, qualified leads, approved accounts, funded accounts, CAC, payback period, AUM, and customer quality

Benefits

  • Competitive compensation
  • Equity grant
  • Fully paid health and dental insurance
  • 401k
  • Monthly allowance to help with maintaining a healthy body and mind, including fitness and mental health
  • Flexible PTO policy
  • Friendly office environment with catered lunch every day
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