Associate Director, Strategy

Adelphi GroupNew York, NY
$90,000 - $110,000Hybrid

About The Position

We’re looking for an Associate Strategy Director to help inspire and shape the work for one of America’s biggest brands. This role requires a strong foundation in brand strategy, active participation in culture, a passion for sports, and a deep care for launching work that customers will love. The Associate Strategy Director will lead and support strategy across major client assignments and partner with various disciplines, including business leaders, creatives, and designers, to inspire direction that leads to powerful work. The position reports to the VP, Group Strategy Director and offers the opportunity to guide a brand that is newly stepping into a variety of fandoms in a significant way.

Requirements

  • 6+ years of experience in brand strategy, working for brand, creative or integrated agency
  • Bachelor’s degree preferred
  • Experience managing projects, start to finish, with excellence
  • Mastery of brand strategy elements, like brand positioning, audience profiling, brand architecture, and messaging strategies
  • Excellent storytelling, presentation and creative writing capabilities
  • Hands-on qualitative and quantitative research experience
  • Strong foundation of business

Nice To Haves

  • A passion for sports and soccer is a major plus
  • Experience working with retail brands and/or retailer trade and marketing teams a plus

Responsibilities

  • Be the champion for both the brand and the customer, leading strategy assignments and creative briefs that fuel impactful work
  • Own the work, properly managing projects to a high standard and flagging barriers that get in the way of greatness
  • Inspire teams and clients with well-designed, story-driven presentations that are rich in actionable customer, cultural, and competitive insights
  • Work alongside creatives and designers from idea inception to execution, ensuring our work consistently aligns with business objectives and client priorities
  • Flex thinking across physical and digital to meet customers where they are
  • Ensure work is properly measured, collaborating with research, analytics, and clients to capture key data and creating digestible performance reports that prove impact
  • Keep our teams informed of relevant trends and insights on an ongoing basis, which could guide existing work or inspire new ideas

Benefits

  • Equal employment opportunities
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