Associate Director, Pipeline Commercial Strategy - Retina Eye Care
About The Position
Develop strategic marketing direction for key assets in AbbVie’s Eye Care pipeline, primarily in the retina therapeutic area. The Associate Director helps shape and advance commercial portfolio priorities that support long-term growth objectives for the Eye Care franchise. The role supports PCS Eye Care business-unit needs through close collaboration with cross-functional stakeholders involved in strategic portfolio planning and pipeline asset strategy development. The position reports to the Eye Care Pipeline Commercial Strategy Director and is preferably based at AbbVie’s offices in Lake County, Illinois.
Requirements
- Bachelor’s degree.
- Proven marketing experience with increased proficiency in all marketing skills.
- Collaborative nature and ability to influence and guide cross-functional stakeholders.
- Inquisitive, strong analytical skills, including the ability to infer and apply learnings.
- Excellent verbal and written communication skills.
- Attention to detail and follow-through on execution.
- Strong project management abilities and critical work tool experience.
Nice To Haves
- Previous cross-franchise or cross-channel marketing experience.
Responsibilities
- Provide strategic and project-level support to the PCS Director, communicating vision and strategy to stakeholders and gaining the insights, commitment, and support needed to guide portfolio prioritization and asset strategy.
- Understand the retina market, segment value drivers, growth opportunities, target product profiles, product positioning, and revenue potential across assets and indications to develop portfolio value propositions and support P&L and investment decisions.
- Drive go-to-market analysis for major global markets using emerging landscape and competitive insights to refine portfolio optimization.
- Manage indication prioritization and geostrategy implications for later-stage Eye Care assets in partnership with R&D, US and international commercial marketing, payer teams, Areas, and Affiliates, supporting aligned global launch preparation.
- Co-create early brand plans by synthesizing product, brand, customer, consumer, and competitive information into global asset plans, including strategic positioning and early launch planning.
- Collaborate across program projects, including market research insights generation, KOL engagement and AOP consulting management, governance preparation, geostrategy, and related budget management.
- Drive data generation to satisfy global requirements for target product labels and target product claims.
- Partner with Global Medical Affairs to develop physician and patient insights that inform the scientific platform narrative.
Benefits
- Paid time off, including vacation, holidays, and sick leave.
- Medical, dental, and vision insurance for eligible employees.
- 401(k) for eligible employees.
- Eligibility to participate in long-term incentive programs.
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What This Job Offers
Job Type
Full-time
Career Level
Director
