Associate Director of Annual Giving

UNC-Chapel Hill • Chapel Hill, NC

2d • Hybrid

About The Position

This position may be eligible for a hybrid work arrangement that may include a partially remote work location, consistent with System Office policy. UNC Chapel Hill employees are generally required to reside within a reasonable commuting distance of their assigned duty station. Reporting to the Director of Annual Giving, the Associate Director of Annual Giving, Direct Marketing for Schools and Units will plan and implement the overall strategy for annual giving programs for a portfolio of UNC schools and units and provide strategic support and project management on as needed basis for additional UNC Schools and Units. This position will work primarily with professional schools on campus. The Associate Director will contribute and implement an overall outreach strategy to renew, retain, and acquire donors through direct marketing strategies as needed to support school and unit annual giving programs. The Associate Director will serve as a subject matter expert on the direct marketing industry and provide consultation to the schools and units. This position also plays an essential role in implementing pan-Carolina annual giving strategies including GiveUNC – Carolina’s annual day of giving.

Requirements

• Knowledgeable of strategies that will target annual giving prospects, alumni and donors for the schools/units.
• Focus on the outreach strategy to acquire, renew/retain, reactivate and upgrade donors as well as stewardship of annual donors.
• Ability to establish strong and positive working relationships within University Development and with colleagues, donors and contacts campus-wide.
• Ability to independently communicate complex topics to both internal and external individuals is essential.

Nice To Haves

• Experience using design tools, including Adobe Premier products.
• Experience with Salesforce Marketing Cloud and Blackbaud CRM.
• A minimum of five years’ experience in Direct Marketing.
• Higher education experience.

Responsibilities

• Plan and implement the overall strategy for annual giving programs for a portfolio of UNC schools and units.
• Provide strategic support and project management on an as-needed basis for additional UNC Schools and Units.
• Contribute and implement an overall outreach strategy to renew, retain, and acquire donors through direct marketing strategies.
• Serve as a subject matter expert on the direct marketing industry and provide consultation to the schools and units.
• Play an essential role in implementing pan-Carolina annual giving strategies including GiveUNC – Carolina’s annual day of giving.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed