Associate Director, Market Research

Sanofi•Cambridge, MA

4d•$148,500 - $214,500•Onsite

About The Position

The Associate Director, Market Research is responsible for providing market and customer insights through the execution of market research that will help drive key strategic and tactical decisions across Sanofi. As a member of the Insights and Analytics (I&A) team, this individual will be an integral strategic partner to Sanofi Commercial leadership, leading the development & application of cutting-edge market research methodologies to achieve the full potential of the Sanofi’s expanding portfolio. This position will report to the Director, Market Research and will be based in Cambridge, MA.

Requirements

Bachelor's degree required; advanced degree (MBA, MS, MD, PhD) preferred
Minimum of 5 years of pharmaceutical market research experience at consulting firms, market research vendor/agency companies, or pharmaceutical companies
Candidates with an advanced degree (MBA, MS, PhD) may be considered with a minimum of 3 years of relevant market research experience in the above settings
Strong understanding of all types of market research methodologies, with experience conducting both quantitative and qualitative market research from end-to-end, including strong quantitative analytical skills, data analysis and statistics
Proven ability to recommend, plan and lead market research projects.
Demonstrated expertise in incorporating AI into research methodologies and processes to drive efficiency and deep insights
Strong strategic thinking ability, with understanding of the life-sciences industry
Excellent project management skills, with ability to balance multiple projects/priorities
Knowledge and experience with pharmaceutical data sources (e.g., prescription and sales data, patient claims data, promotional audits) preferred
Experience working directly within or partnering with related functions (new product planning, marketing, value & access) a plus
Effectively influence in a highly matrixed environment
Effectively and confidently communicate to various audiences, including senior leadership
Synthesize complex ideas to simple
Develop brand implications from market research findings, not just a summary of the data
Strong learning agility and high degree of curiosity
Strong focus on detail, accuracy, and ability to solve problems through analytical reasoning
Strong work ethic and personal motivation
Ability to think strategically in an ambiguous environment and flex and pivot as the business requires

Responsibilities

Execute all market research projects with the support of the Director / Sr. Director
Lead market research projects to support the brand strategy, including identification of market research needs, vendor selection, design, execution and interpretation of studies
Manage projects within budgets, schedules and corporate policies and SOPs
Explore innovative techniques to address business questions
Identify insight needs and recommend approaches to address these needs
Foster strong agency partnerships to ensure insights are based on reliable, high-quality information
Coordinate vendors at each stage of the market research process and provide business/brand knowledge to aid in fieldwork material and report development
Develop and refine presentations to effectively communicate complex information clearly and concisely with a clear call to action
Integrate and synthesize information from multiple sources to proactively address business needs
Delivers strategic insights, tailored to each specific audience, which empower Commercial teams
Show strategic business acumen when communicating insights, addressing key business questions and providing recommendations
Work closely with brand teams to identify and address business needs
Develop strong strategic partnerships with the brand teams
Collaborate across functions (i.e. forecasting, analytics, patient services) to deliver integrated insights and recommendations to commercial teams
Demonstrate a solution-oriented and proactive approach to problem-solving
Work with Global and local colleagues to ensure alignment and coordination across projects
Lead and develop Sr. Manager and Manager roles where applicable