Associate Director – Dynamic Targeting Insights Strategy & Execution (P4)

LillyIndianapolis, IN
$112,091 - $149,993Hybrid

About The Position

Eli Lilly and Company seeks an Associate Director – Dynamic Targeting Insights Strategy & Execution (P4) to pursue the standardization of innovative sales force capabilities driven by advanced machine orchestration, and the integration/adoption of artificial intelligence, and supported and shaped by informed analytics. Develop Dynamic Targeting & Machine Learning Strategy, and design and implement strategic brand and portfolio based customer insights across platforms in a unified user experience. Communicate components of Dynamic Targeting Measurement Plan including SF KPI’s, VAE Performance, Insights Volume, DT Impact Analysis, SF ROI, and DT Diagnostics such as SOM, actual NBRx & TRx, and Suggestion Volume. Translate analytical insights & end user feedback into Dynamic Targeting model, business rule, and platform optimizations that drive business performance and strong sales force execution.

Requirements

  • Bachelor’s degree in Business Administration, Business Analytics, Marketing, or a related field
  • 5 years of progressively responsible experience in Sales, Marketing, Sales Operations, or Analytics in the pharmaceutical industry
  • 5 years of experience with Machine learning and machine Orchestration
  • 5 years of experience with in Analytics with experience shaping and influencing strategy and execution based on data
  • 5 years of experience with Complex Analytical Models including experience translating its technical components into meaningful solutions that deliver on Portfolio/Brand Strategy
  • 5 years of experience with managing monthly and quarterly enhancement sprint process including requirements gathering, documentation, deliverables, milestones, and technical/business go-live dates
  • 5 years of experience with Portfolio & Brand Strategy, Sales Force Customer and End User Experience
  • 5 years of experience with leveraging and applying tech functionality to enable/pull through strategy

Responsibilities

  • Develop Dynamic Targeting & Machine Learning Strategy
  • Design and implement strategic brand and portfolio based customer insights across platforms in a unified user experience
  • Communicate components of Dynamic Targeting Measurement Plan including SF KPI’s, VAE Performance, Insights Volume, DT Impact Analysis, SF ROI, and DT Diagnostics such as SOM, actual NBRx & TRx, and Suggestion Volume
  • Translate analytical insights & end user feedback into Dynamic Targeting model, business rule, and platform optimizations that drive business performance and strong sales force execution

Benefits

  • company bonus (depending, in part, on company and individual performance)
  • company-sponsored 401(k)
  • pension
  • vacation benefits
  • medical benefits
  • dental benefits
  • vision benefits
  • prescription drug benefits
  • flexible benefits (e.g., healthcare and/or dependent day care flexible spending accounts)
  • life insurance
  • death benefits
  • certain time off and leave of absence benefits
  • well-being benefits (e.g., employee assistance program, fitness benefits, and employee clubs and activities)
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