As a member of Horizon Futures, the Associate Director, Content will be responsible for developing a storytelling strategy that elevates our practice and organization by editing and publishing work that generates press coverage and leads to new business inquiries or partnership opportunities. The Associate Director, Content plays a critical role in the management of communications and platforms that support Horizon’s thought leadership and market positioning. This role designs and delivers thought leadership by bringing research to life through sharp narrative, sophisticated data visualization, and strong visual systems, with fluency in advanced design tools and AI-enabled workflows. This person is a superb writer and digital content strategist/creator with a pulse on current technology and digital/social media best practices that drive innovative, modern corporate communications; also has an eye for the aesthetics of beautiful content creation/curation. He/she will report to the VP, Cultural Intelligence. As a Center of Excellence within Horizon Media, the Futures Group is responsible for developing a deep understanding of people, brands and culture, diving in to determine the interaction between these three ‘worlds’ and what this means for marketing, communications, content and other brand experience strategies. With data underpinning much of what we do, we use a range of different datasets (behavioral, syndicated, spending, viewership, social, attitudinal and cultural) in creating strategic studies and thought pieces to gain understanding and inform business decision making for our clients, as well as to showcase to the industry at large. The Associate Director, Content will manage the Futures public-facing site, publishing Horizon thought leadership reports as well as expanding the volume of marketable content from them to generate interest and site visitors. This role will also manage the implementation of Substack content to showcase the team's abundance of rich content.
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Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed