Associate Director-Communications

NYU Langone Health • New York, NY

13h • $121,792 - $210,092

About The Position

NYU Langone Health is seeking a skilled and strategic Associate Director, Relationship Manager, to support a portfolio of clinical service lines. Reporting to the Senior Director, Relationship Lead within the Brand Experience, Creative and Design Center of Excellence, this role serves as a trusted advisor to service line leadership and helps translate business priorities into communications plans that support organizational marketing efforts and growth objectives.

The Associate Director leads marketing and communications strategy and execution across assigned service lines, coordinates planning and operational processes, manages requests and milestones, and connects cross-functional teams to deliver integrated campaigns. The role also supports measurement and optimization, ensuring initiatives align with organizational standards, audience needs, and strategic priorities.

Requirements

• 8–10 years of experience in communications, marketing planning, or program management in a large, complex, or regulated environment.
• Proven ability to work effectively in a highly matrixed environment and across many stakeholders.
• Strong project management skills and experience executing tactical deliverables.
• Experience partnering with physicians and/or leaders in academic medicine to define communications and marketing strategy.
• Experience building and maintaining relationships.
• Proficiency with project management and communication tools, and data analysis.
• Strong interpersonal skills for cross-functional collaboration and building relationships internally and externally.
• Excellent verbal and written communication skills.
• Bachelor's degree in Communications, Marketing, or a related field.
• Ability to communicate effectively with all levels of the organization.

Nice To Haves

• Master's degree in Communications, Marketing, or a related field.
• Background in healthcare, academic medical centers, or other regulated industries.
• Experience working with Cardiology, Heart Surgery, Orthopedic Surgery, Children's Health, Men's Health, Pulmonology and Lung Surgery, Child and Adolescent Psychiatry, Rehabilitation, Rheumatology, Endocrinology and Diabetes, or Geriatrics.

Responsibilities

• Lead the development and execution of marketing and communications strategies aligned with service line priorities, growth targets, and organizational objectives.
• Partner with the Senior Director, Relationship Lead to manage day-to-day COP planning, including intake, prioritization, development, review, launch, and post-launch debriefs.
• Manage and prioritize a high volume of requests across COPs, coordinating with content execution teams to ensure timely activation.
• Drive accountability for milestones, timely decision-making, and execution across marketing and communications plans.
• Lead integrated, 360-degree marketing and communications initiatives across multiple service lines in coordination with channel content development teams.
• Identify opportunities to strengthen service line performance and accelerate growth through campaigns, partnerships, and other strategic initiatives.
• Apply relevant marketing trends and technological innovations to identify opportunities and enhance performance.
• Collaborate across Brand Experience, Creative and Design; Media Relations; Enterprise Communications; Strategy, Digital and Program Measurement; Government and Community Affairs; and Strategic Initiatives and Business Operations teams.
• Coordinate COP operations, including meetings and distribution of Program Briefs, Tactical Plans, and pre- and post-meeting communications, under the Senior Director's oversight.
• Collaborate with the Senior Manager, Physician Reputation to align broader growth priorities with specialty physician strategies.
• Work with the Senior Director, Relationship Lead to engage physicians, researchers, and marketing experts in developing content highlighting clinical innovations and research.
• Coordinate with Channel Lead peers across Content Studio, Brand, Creative and Design, and Digital teams to execute communications strategies across channels.
• Partner with the Content Studio to review, refine, and approve content for designated service lines, ensuring alignment with organizational standards and audience needs.
• Collaborate with the SDPM COE to define communications tracking requirements, support measurement setup, and inform campaign optimization.
• Evaluate key metrics provided by the SDPM COE to assess campaign effectiveness and inform continuous improvement.
• Ensure adherence to COP processes, workflows, and governance while managing timelines, deliverables, and coordination across initiatives.
• Use analytics and reporting to inform planning cycles, optimize performance, and drive accountability across tactics.

Benefits

• Comprehensive benefits and wellness package.
• Financial security benefits.
• Generous time-off program.
• Employee resource groups for peer support.
• Holistic employee wellness program covering physical, mental, nutritional, sleep, social, financial, and preventive care.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior