Associate Director, Commercial Data Analytics & Reporting
AstraZeneca•Boston, MA
•Onsite
About The Position
Lead commercial strategy and marketing execution for an innovative lung cancer therapy across multiple indications. This role offers the opportunity to shape a complex and competitive market, including the development of a new digital pathology diagnostic biomarker in first-line treatment, while partnering closely with cross-functional teams and an external alliance partner.
Requirements
- Bachelor’s degree in a relevant field.
- At least 5 years of experience in the pharmaceutical or healthcare industry consultancy, with experience in brand marketing, managed markets, sales, market research and analytics, or planning.
- Prior in-line HCP marketing experience.
- Experience developing brand strategy, positioning, messaging, segmentation, targeting, agency relationships, and budget plans.
- Understanding of the U.S. oncology landscape , including community and hospital oncology dynamics and the diagnostic landscape.
- Experience across personal, non-personal, digital, and patient marketing channels.
- Strong collaboration, stakeholder management, and presentation skills.
Nice To Haves
- An advanced degree in life science, business, medicine, or pharmacy
- oncology experience
- customer-facing experience
- experience building or integrating new capabilities
Responsibilities
- Develop brand strategies, priorities, and marketing plans across personal and non-personal promotional channels.
- Lead market-shaping activities, including HCP strategy and the development of new capabilities supporting brand success.
- Collaborate with Precision Medicine, Insights & Analytics, Market Access, Medical, Sales, Training, Corporate Affairs, Consumer, and Global teams.
- Define success metrics, evaluate program performance, and optimize plans based on insights and results.
- Partner with alliance marketing, insights, medical, and regional teams to ensure alignment and share learning.
- Lead agency relationships, workflows, and commercial budget management.
- Develop and deliver key brand presentations to senior leadership.
- Coach and support marketing colleagues while ensuring execution aligns with brand and indication strategy.
Benefits
- qualified retirement programs
- paid time off (i.e., vacation, holiday, and leaves)
- health, dental, and vision coverage
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What This Job Offers
Job Type
Full-time
Career Level
Senior
