Associate Director, Brand Marketing Ops

LuccheseDallas, TX
Onsite

About The Position

The Associate Director of Brand Marketing Operations serves as the operational leader responsible for enabling the efficient, high-quality delivery of all brand and marketing initiatives. Reporting to the Senior Director of Brand Marketing, this role owns the systems, workflows, and resource planning that power the organization’s creative and campaign execution engine. This leader ensures that marketing work is delivered on time, on strategy, and at the highest standard by optimizing processes, aligning cross-functional partners, and managing team capacity. This role is primarily operational and execution-focused, with accountability for throughput, efficiency, and delivery excellence rather than creative direction or enterprise strategy.

Requirements

  • Experience managing workflows in high-volume marketing environments
  • Demonstrated success leading cross-functional initiatives aligning diverse stakeholders toward shared outcomes
  • Exceptional project management & organizational savvy
  • Proven ability to manage multiple concurrent projects, stakeholders, and deadlines.
  • Expertise in operations and systems optimization
  • Proficiency with project management platforms (Airtable strongly preferred).
  • People leadership skills, with a track record of managing, developing, and empowering team members.
  • Excellent written and verbal communication skills, with the ability to distill complexity into clear, actionable direction.
  • A proactive, solutions-oriented mindset and the ability to remain calm, organized, and decisive under pressure.
  • Strong attention to details and an uncompromising commitment to quality and brand standards.
  • Proficiency in creative and production processes, workflows, and terminology, ability to collaborate with art directors, designers, and creative directors.
  • 7+ years in marketing operations, creative operations, or project management
  • Bachelor’s degree in Marketing, Communications, Business, or related field.

Nice To Haves

  • Project management certification (e.g., PMP, CAPM) preferred but not required.

Responsibilities

  • Own the intake, prioritization, and routing of all marketing requests
  • Establish clear workflows, SLAs, and accountability structures
  • Ensure visibility into all active and upcoming workstreams
  • Lead end-to-end execution of campaigns and creative production
  • Manage timelines, dependencies, approvals, and delivery
  • Serve as central coordination point across marketing, product, digital, and agencies
  • Ensure clarity of roles, timelines, and deliverables across stakeholders
  • Forecast workload and balance team capacity
  • Identify risks and proactively resolve bottlenecks
  • Own and optimize project management tools (e.g., Airtable)
  • Build scalable, repeatable operating processes
  • Lead and develop a small team of marketing operations and creative support staff
  • Provide coaching, prioritization clarity, and obstacle removal
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