Associate Creative Director

SharkNinja•New York, NY

10h•$115,400 - $221,300

About The Position

SharkNinja is a global product design and technology company with a diversified portfolio of 5-star rated lifestyle solutions. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world. At SharkNinja, we’re building an AI-native culture, experimenting boldly, adopting new tools, and continuously raising what’s possible to create meaningful impact for our consumers. We are looking for an Associate Creative Director of Art to help define what Ninja looks like next. This is a role for a conceptual leader with a solid branding background and a passion for bringing new brands and products to life. This individual will collaborate closely with their writing partner to generate breakthrough creative ideas that sell products across Packaging, In-Store, OTT, Social, Experiential, DTC, and Amazon. The ideal candidate is imaginative and prolific, not precious about their ideas, and can take a brief and realize it through fresh, disruptive executions. They are detail-oriented, collaborative, and can handle iterating until the breakthrough story is found. They think in systems, not just assets, building platforms and identities that scale across every touchpoint and perform. Start-up experience is a plus.

Requirements

Show design excellence across various media: TVC, Social, product identity design
Create high-quality graphics, mock-ups, and designs to support the creative strategy
Establish and lead strategic design intent for various products
Create sketches, mood boards, layouts, and presentations
Bring multiple conceptual and design solutions to every assignment
Understand aspects of print production
Execute video concepting and storyboarding
Work closely with brand teams to manage creative deliverables and tight deadlines
Strong communication skills: written, verbal, and presentation
Actively participate in or lead brainstorming sessions
8+ years of creative agency or in-house experience, preferably with product marketing background
Portfolio demonstrating strong conceptual thinking and visual excellence across brand, campaign, and product work
Proven ability to concept and execute across Packaging, DTC, Amazon, Retail, Social, and integrated campaigns
Experience bringing product identities and stories from 0 to 1
Strong instincts for social and platform-native storytelling
High standards for craft, clarity, and taste
Experience using AI in the creative process
Excellent at managing multiple projects in a fast-paced, highly iterative environment

Nice To Haves

Start-up experience is a plus
Think like a builder — systems-first, not just executions
Are prolific and push for stronger, more ownable ideas
Can take action in the face of ambiguity with world-class problem-solving skills
Move fast, iterate often, and believe constructive feedback drives better outcomes
Are a team player with strong communication and interpersonal skills
Lead by example and elevate those around you

Responsibilities

Develop the creative strategy for new product launches across Ninja brands
Define product identities from the ground up in partnership with product and insights teams
Bring new products to market via creative storytelling including naming, logo executions, and visual identity/design language
Collaborate with consumer insights, product development, engineering, and brand marketing to generate strategies, concepts, and campaigns that support business goals
Lead scalable campaign platforms and ideas that travel across channels — packaging, Amazon, DTC, social, video, retail, and experiential
Art direct photo and video shoots
Present and sell creative work at the executive level
Translate ideas to junior designers and oversee the visual manifestation of concepts
Mentor and elevate junior creatives
Develop and maintain cross-functional relationships across the entire organization
Use AI to accelerate concepting, exploration, and iteration