Associate Creative Director - Market Access Copy

RevHealth

9d•$150,000 - $175,000

About The Position

The Associate Creative Director – Market Access Copy is a senior writer and creative leader responsible for developing strategic, insight-driven communications for commercial and government payers, PBMs, GPOs, IDNs, health systems, specialty pharmacies, and employers that support market access, reimbursement, and value communication. This role partners closely with Creative, Strategy, Account, Medical, Market Access, and Client leadership to translate complex clinical, economic, and access-related information into work that is persuasive, compliant, and meaningful to decision-makers. The ideal candidate is a strong conceptual thinker and hands-on writer with deep experience in pharmaceutical market access, payer marketing, and access communications. This individual understands how to build a value story, communicate clinical and economic evidence, and develop materials that support formulary consideration, reimbursement, coverage, affordability, pull-through, and patient access. They are equally comfortable shaping strategy, writing the work, presenting to clients, and mentoring writers.

Requirements

8+ years of copywriting experience at a pharmaceutical advertising agency, healthcare marketing, or market access agency
Deep experience writing for market access, payer, reimbursement, access, affordability, patient services, and organized customer audiences
Proven ability to translate clinical, economic, and access strategy into clear persuasive communications
Strong understanding of the market access landscape, including payer decision-making, value communication, formulary strategy, coverage policy, reimbursement pathways, and access challenges
Experience developing Product Information Exchange (PIE) decks, payer value propositions (PVPs), messaging platforms, access toolkits, launch materials, field access resources, pull-through assets, and related communications
Strong portfolio demonstrating the ability to balance creativity with precision, compliance, and audience-specific nuance
Comfort working across complex brands, therapeutic categories, data sets, and workstreams
Experience mentoring writers or providing creative direction to junior and mid-level team members
A generous, accountable, collaborative leadership style with high standards and low ego
A willingness to roll up your sleeves and make the work better—at any stage, on any assignment

Responsibilities

Serve as a role model for Agency Vision and Values
Lead copy development and creative thinking across multiple brands, teams, and workstreams
Translate complex science, clinical data, health economics, access barriers, and payer strategy into clear, compelling, audience-relevant stories
Develop strong value narratives, payer messaging platforms, AMCP-style communications, access toolkits, field resources, pull-through materials, objection handlers, and launch support assets
Create communications for commercial and government payers, PBMs, GPOs, IDNs/heath systems, employera, specialty pharmacies, hubs, patient support services, and field access audiences
Partner closely with Strategy, Account, Medical, Market Access, Art, UX, and Client teams to bring integrated ideas to life
Help shape the strategic and creative direction of market access assignments from brief through execution
Write, edit, concept, and problem-solve across both high-level messaging and detailed tactical materials
Bring clarity, simplicity, and creative energy to categories that are often highly technical or complex
Present work with confidence, connecting creative decisions back to audience needs, strategy, access challenges, and business objectives
Contribute meaningfully to new business pitches, creative workshops, brand planning, launch planning, and agency initiatives
Mentor, manage, and develop writers, helping them strengthen their craft, market access fluency, and strategic thinking
Provide clear direction, constructive feedback, and hands-on support to elevate the work
Proactively identify opportunities to make market access work more engaging, useful, and differentiated
Manage workflows, timelines, priorities, staffing needs, and budget considerations ensuring both efficiency and excellence
Champion the smart use of AI and emerging tools to streamline workflows, accelerate workstreams, and free teams to focus on strategy and craft