Associate Brand Manager UFS Cooking Aids

Unilever•Hoboken, NJ

10d•$100,000 - $105,000•Onsite

About The Position

Unilever Food Solutions (UFS) is the foodservice (B2B) division of Unilever, operating in 26 multi-country organizations with an ambitious growth plan. UFS is part of F&R and is involved in creating new synergies between Retail, Out-of-Home (OOH), and Foodservice (FS) teams. The UFS team is composed of chefs and focuses on making the lives of kitchen professionals easier. The North American Foods Team is central to the portfolio and innovation transformation, aligning with business targets and market needs. This role is for individuals who thrive on challenges, want to be part of a progressive, ambitious, and fast-paced team, embrace a digital-first approach to customer engagement, and utilize lean and agile ways of working for rapid learning and progress.

Requirements

3+ years Marketing experience required including innovation management and delivery
Brand / Operations management experience required
Innovation & Renovation project management.
Price position and tracking
Creates Purpose-led brand content for Innovations & top 10’s for key touch points.
Ensures product campaign, messages integration into content Calendar & journey stages.
Responsible for Sales enablement Unilever Food Solutions in the foodservice (B2B) part of Unilever.
Strategy into Action: Develops strategy to drive growth & customer experience
Business acumen: Deep Understanding of sales/marketing funnels, operator lifecycle & marketing automation journeys.
Customer Centricity
Creative & Persuasive Content Performance Measurement & Analysis

Nice To Haves

Cross functional leadership skills.
Basic understanding of CRM, Search, and Digital Media.
Guest and Customer insight identification.
Creative brief composition and agency management.
Understanding and development of the 6P's.
Marketing experience leading new product development and/or national marketing activations.

Responsibilities

Drive growth of Unilever Food Solutions North American tea business through the identification of guest/customer insights along with development and execution of the marketing mix.
Develop meaningful customer insights and corresponding growth driving activations with clear customer journeys including multiple on and offline contact points.
Lead innovation teams to deliver highly sought after new products that capture key category growth drivers.
Partner with sales and operator marketing to develop presentation materials that not only capture customer interest, but win new business.
Partner with agency and operator marketing to develop front of house point of sale materials.