Assistant Manager, Multicultural Marketing

Hyundai Motor Company • Fountain Valley, CA

3d • $75,400 - $104,000 • Onsite

About The Position

At Hyundai, we’ve rethought our business and created cars that combine performance, quality, design and innovation into a complete package. It’s time you rethink what you expect from an employer. At Hyundai, we understand you're not just building a career – you're building a life. We believe in our people and realize that our success is a direct result of our commitment in offering you great opportunities for your career. If you would enjoy working in a dynamic environment and are looking for a chance to become part of a stellar team of professionals, we invite you to apply online today.

Requirements

• Must be a high school graduate.
• Five or more years of experience of which at least two years of directly related experience in Marketing/Advertising.
• Two or more years of project management experience.
• Ability to manage high-paced environment with multiple projects and agency personnel.
• Ability to develop strong interpersonal relationships at a variety of levels, Executive, Managerial, subordinate and agency hierarchy of personnel.
• Strong written and oral communication skills.
• Effective project, personnel, and budget management skills.
• Microsoft Word, Power Point and Excel.

Nice To Haves

• Bachelor’s degree preferred.
• Master’s degree a plus.
• Automotive experience a plus.
• Agency and/or relative client-side experience preferred.
• Korean language skills preferable.
• Active in African American and Hispanic community affairs preferable.

Responsibilities

• Act as support and assist the Sr. Manager of Multicultural Marketing in various elements of multicultural marketing initiatives and other assigned advertising campaigns and projects.
• Support multicultural marketing campaigns, initiatives, and brand management across diverse consumer segments.
• Coordinate with agencies, vendors, and partners to ensure successful campaign execution and delivery.
• Support digital marketing, social media, branded content, and custom marketing programs.
• Monitor campaign performance and contribute to reporting, analytics, and market insights.
• Collaborate with Marketing, PR, CSR, and cross-functional teams to align business objectives.
• Support Employee Resource Group (ERG) engagement and multicultural awareness initiatives.
• Coordinate vehicle procurement and logistics for marketing projects, events, and activations.
• Manage project timelines, production schedules, deliverables, and marketing calendars.
• Participate in campaign planning, creative development, agency reviews, and sponsorship activities.
• Support experiential events, auto shows, product launches, and consumer activations.
• Assist with employee engagement, multicultural education, and internal communications.
• Analyze consumer trends and maintain Hyundai product knowledge to support marketing efforts.
• Provide operational support, work independently, and escalate key issues to Senior Management when appropriate.

Benefits

• Monthly Hyundai/Genesis vehicle lease allowance (including insurance and maintenance)
• Holiday Pay - the company shuts down with pay between Christmas and New Years.
• Vacation and sick time off
• Healthcare insurance (medical, dental, and vision)
• 401(K) company match
• Additional 401(K) Employer Enhanced Contribution program – eligible after 1 year of employment, in addition to the regular employer matching contribution
• Basic life insurance, short- and long-term disability
• Mental health, wellbeing, and employee assistance program
• Health advocate (coordinate care and services, assistance with claim and billing issues, understanding Hyundai benefits)

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: High school or GED