Assistant Director / Senior Assistant Director of Admission

Merrimack College • North Andover, MA

4d • Onsite

About The Position

Merrimack College is seeking an energetic, highly motivated, and goal-driven professional to join the Office of Undergraduate Admission as an Assistant/Senior Assistant Director of Admission. This role is responsible for driving undergraduate enrollment through strategic recruitment, relationship building, and data-informed outreach. The successful candidate will serve as a primary ambassador of the College, guiding prospective students and families through the admissions process while advancing institutional enrollment goals.

Requirements

• Bachelor’s degree required
• Valid U.S. driving license required
• 1-2 years of experience (Assistant Director) or 2-4 years of experience (Senior Assistant Director) in admissions, recruitment, sales, or a related field
• Demonstrated ability to manage a rigorous travel schedule, including extended periods of independent travel, while effectively representing the institution
• Adaptability in a fast-paced environment
• Strong multi-tasking, organization and time management skills
• Demonstrated ability to thrive in a data-oriented and analytical environment that has a high level of individual and team accountability
• Demonstrated ability to communicate clearly and effectively both verbally, and in writing
• Ability to establish and maintain effective relationships with prospective students, parents, school counselors, alumni, colleagues, and members of the Merrimack community
• Demonstrated ability to manage competing priorities, adapt quickly, and consistently deliver results in a fast-paced, goal-driven environment
• Experience with MS Office, Google Suite, Slate CRM
• Willingness to work nights and weekends as needed at various times throughout the year

Nice To Haves

• Master’s degree preferred
• Demonstrated ability to independently manage projects over time (Senior Assistant Director only)

Responsibilities

• Develop and execute a data-informed recruitment strategy for an assigned geographic territory
• Meet or exceed enrollment goals, including applications, admits, and deposits
• Analyze performance metrics and adjust outreach strategies to optimize results
• Build strong relationships with prospective students, families, school counselors, and community partners
• Deliver compelling, personalized communication across multiple channels (phone, email, text, in-person)
• Represent the College at high schools, college fairs, and recruitment events (8-12 weeks travel annually)
• Serve as Counselor of the Day, conducting information sessions and advising visitors
• Support on-campus, virtual, and off-campus recruitment and yield events
• Provide a high level of customer service throughout the admissions experience
• Evaluate first-year applications and make admissions recommendations aligned with institutional policies
• Maintain accurate records and engagement tracking within the CRM system (Slate)
• Collaborate with campus partners to support enrollment initiatives
• Supervise, mentor, and develop junior staff (Senior Assistant Director only)
• Lead key projects and initiatives within the admission office (Senior Assistant Director only)
• Serve as a liaison to campus stakeholders and contribute to strategic planning (Senior Assistant Director only)

Benefits

• The job description does not explicitly list benefits.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level