Art Director - Beauty

CoCreativ•New York, NY

1d•Hybrid

About The Position

Industrial Color is seeking a hands-on Art Director to join its growing in-house creative team supporting two distinct beauty brands. The role combines big-picture concept development with detailed creative execution, helping shape each brand’s visual identity and creative output across campaigns, social media, digital, product photography, and content production. The ideal candidate brings a fresh, culturally relevant perspective, a strong visual point of view, and experience creating compelling work in a fast-moving beauty environment, particularly with emerging, independent, or disruptive brands. The Art Director will develop campaign concepts, direct photo and video shoots, collaborate with internal creatives and external production partners, and provide hands-on design support. The position is hybrid in New York City, with three days per week in the office. Evening or weekend work may occasionally be required during major projects.

Requirements

At least 6 years of experience in art direction, preferably in beauty, skincare, cosmetics, fashion, or lifestyle.
A strong portfolio demonstrating original creative concepts, campaign development, product photography, and digital content.
Proven experience art-directing photo and video shoots, both in-house and with external agencies.
Excellent understanding of lighting, composition, typography, color, and visual storytelling.
Strong proficiency in Adobe Creative Suite, particularly Photoshop, Illustrator, and InDesign.
Knowledge of social-first creative, including content for Instagram, TikTok, and other digital platforms.
Ability to manage multiple projects and brands in a collaborative, fast-paced environment.
A proactive, resourceful approach, with the ability to work independently and take ownership of projects.
Excellent communication, presentation, and collaboration skills.

Nice To Haves

Experience working with independent, emerging, or digitally native brands.
Experience helping smaller, independent brands develop a distinctive visual identity and delivering strong work with lean teams and agile production processes.

Responsibilities

Lead creative concept development and art direction across two beauty brands while maintaining their distinct visual identities.
Conceptualize and execute creative campaigns, product launches, social content, and digital assets.
Plan and art-direct in-house photo and video shoots, from concept and mood boards through production and final delivery.
Collaborate with external creative agencies and production partners, providing art direction and ensuring creative consistency.
Work with photographers, videographers, designers, and content creators to bring ideas to life.
Provide hands-on design support as needed, including layouts, presentations, campaign assets, and visual storytelling.
Help establish efficient creative processes that enable the team to produce high-quality work quickly and effectively.
Monitor beauty, fashion, social media, and cultural trends and bring fresh ideas and creative approaches to both brands.
Oversee creative quality, ensuring deliverables meet brand standards while continuing to evolve the visual direction.