Art Director

RAPP•New York, NY

7d•Hybrid

About The Position

RAPP New York is looking for an Art Director to join our award-winning Creative team. We are RAPP – world leaders in activating growth with precision and empathy at scale. As a global, next-generation precision marketing agency we leverage data, creativity, technology, and empathy to foster client growth. We champion individuality in the marketing solutions we create, and in our workplace. We fight for solutions that adapt to the individual’s needs, beliefs, behaviors, and aspirations. We foster an inclusive workplace that emphasizes personal well-being. At RAPP, our fearless superconnectors help to create value from personal brand experiences by focusing on three key areas: connected data, connected content and connected decisioning. Our data analysts identify who that person is, our strategists understand what they want, and our award-winning technologists and creatives know how to deliver it – ensuring we’re able to activate authentic customer connections for our clients. Part of Omnicom’s Precision Marketing Group, RAPP is comprised of 2,000+ creatives, technologists, strategists, and data and marketing scientists across 15+ global markets.

Requirements

Art director thinking—you frame problems conceptually, establish direction, and know when something is working before execution
Graphic designer craft—you execute with precision, attention to detail, and a commitment to clean, purposeful design
Strategic vision—you think ahead and think big; you spot opportunities to elevate email campaigns beyond the brief, bring innovative ideas to the table, and push the work forward
Figma expertise—fluent, fast, and able to think in systems and components
Proficiency in Adobe After Effects, Premier, Photoshop—able to generate clean animated GIFs, social videos, online video, edit sound, music as needed
Mastery of digital display, social and OLV design—you know the ins and outs of resizing, platform nuances, DCO, and how to optimize for each channel
Mastery of email design—you know responsive layouts, rendering quirks, segmentation possibilities, and how to design for results
Design system thinking—you build with consistency, scalability, and reusability in mind
Organization and methodology—you have a clear process for working, managing complexity, and keeping projects on track
Motion thinking—you understand where animation enhances email and digital assets, can brief motion designers effectively, and know the technical constraints of animated gifs in email
Attention to detail without getting lost in it—you catch the small things that matter and know when done is done
Collaborative instincts—you work well across disciplines, listen actively, and elevate the whole team's thinking
Multi-project discipline—you manage competing deadlines, fast turnarounds, and multiple workstreams without losing quality
Strong presentation skills—you can articulate design decisions and walk clients through your thinking with confidence and clarity

Responsibilities

Design email campaigns and digital assets from concept through execution, presenting back to clients with clarity and confidence
Execute with precision—bring clean design principles, methodical workflows, and high craft standards to every deliverable
Build and evolve design systems that enable consistency, speed, and scalability across digital display, social, interactive, CRM and email campaigns
Lead by example—your organization, process, and methodical approach set the standard for how team members and collaborators work
Collaborate cross-functionally with copywriters, strategists, account teams, and developers to ensure design serves strategy
Think in motion—understand where animation adds value, develop animate gif and animated assets for digital and email, and ensure motion work integrates seamlessly
Maintain design quality while working at pace—because speed and excellence aren't mutually exclusive when your process is sound
Stay sharp on design trends and best practices, bringing fresh thinking to precision marketing while knowing when to apply it
Present design work clearly to teams and stakeholders, explaining the thinking and strategy behind creative decisions