Area Marketing Manager

Stonebridge Hospitality Management•Denver, CO

2d•Onsite

About The Position

We are visionaries in the hospitality industry, fueled by innovation and precision, and guided by our core values of being Dynamic, Deliberate, and Distinct. As a privately owned hotel management company, we are committed to providing experiences and opportunities for our guests to create lifelong memories through travel. Managing a portfolio of over 160 hotels across the United States, we offer extensive growth opportunities for our partners and investors, and exceptional hospitality career opportunities for our team members. The Area Marketing Manager is responsible for assisting with planning, developing, and executing marketing campaigns by conducting market research, generating content ideas, managing relationships with key marketing vendors, tracking campaign performance, and analyzing data to measure performance.

Requirements

Bachelor’s degree in Marketing, Communications, or a related field, or equivalent experience
Basic understanding of digital marketing tools and platforms (e.g., Microsoft Office Suite, Adobe Creative Suite, CMS systems, Canva, Google Analytics/Ads, Meta Business Suite)
Strong organizational skills with the ability to manage multiple tasks and meet deadlines
Excellent verbal and written communication skills for effective collaboration and content creation
Attention to detail and the ability to deliver high-quality work in a fast-paced environment
Familiarity with social media management and content publishing
Eagerness to learn and adapt to new digital tools and technologies
Analytical mindset for monitoring KPIs and campaign performance

Nice To Haves

Hospitality industry experience

Responsibilities

Manage online presence with an emphasis on creating unique and engaging content for branded hotel websites and vanity websites
Work with designated hotels and F&B outlets to create forward-looking identity statements that will be utilized to drive messaging through online, social media, PR, and collateral
Track and analyze marketing performance metrics (e.g., website traffic, conversion rates, impressions, engagement rates, etc.)
Use of CMS to update hotel websites
Hotel social media champion channels including Facebook, Instagram, and LinkedIn for both the hotels and restaurants
Consistently represent the brands across all channels to ensure brand identity and positioning
Develop and implement social media strategies aligned with overall marketing goals
Create engaging content (text, images, videos) for various platforms
Manage social media calendars and ensure consistent posting
Respond to comments, messages, and reviews in a timely and professional manner
Engage with followers and build relationships
Analyze social media data to identify trends and measure campaign performance
Assist designated hotels and outlets with communication (flyers, signs, eblasts, etc.), design, and creation of new materials
Attend hotel and outlet events to create content for social channels
Build partnerships in community to increase brand awareness and create unique guest experiences
Prepare regular reports and presentations on marketing performance to present to key stakeholders