Area Director of Revenue Management

Peregrine HospitalityNapa, CA
Onsite

About The Position

The Area Director of Revenue Management is responsible for identifying and maximizing all potential revenue opportunities for the resort. This includes the analysis of revenue potential generated by the transient and group market segments as well as the market segmentation within transient and group. This role combines catering and space utilization with other revenue considerations (e.g., golf, spa) to determine the appropriate mix of business to achieve revenue potentials every day of every year.

Requirements

  • Previous experience in a leadership role managing reservations/revenue team is a must.
  • Understanding of general resort operations and the philosophy of yield management required.

Nice To Haves

  • Proficiency in Microsoft Office applications is preferred.

Responsibilities

  • Adhere to the company’s Service culture – 4 Keys to creating guests for life.
  • Align with Peregrine Hospitality TBO Strategy and focus on recruiting and retaining top talent.
  • Participate in all resort required meetings and trainings.
  • Maintain high standards of personal appearance and grooming, which includes wearing the proper uniform/business attire and nametag.
  • Abide by all resort policies and safety rules.
  • Sell strategic decisions to gain optimal business mix.
  • Manage upward with good debate and consensus skills with objectivity.
  • Establish and communicate sales strategy for day, week, month and rolling 12 months.
  • Communicate any strategy changes or update any calendars for the sales team to use.
  • Run a list of groups that went from Tentative to Definite, determine what groups will affect availability and restrict or price accordingly for rolling 12 months.
  • Work with the strategy team to forecast accurately as well as projecting future transient demand.
  • Work with the strategy team in analyzing actual performance vs. potential to identify future revenue opportunities.
  • Update the four Potential Lost Revenue Worksheets. Ensure accuracy from the HDA. Review Actual performance versus Potential performance.
  • Facilitate weekly sales strategy meeting following the established agenda.
  • Update, Analyze and Report on FDSA for rolling 12 months.
  • Analyze the following CRS Reports: CRO Productivity, Company and Travel Agency Production, City and State Production. If necessary, complete action plans for the property to follow to create additional production/revenue.
  • Stay up to date with the industry changes.
  • Review volume account production with Sales Manager and Director of Sales.
  • Facilitate monthly sales strategy meeting with the upper management to discuss trends, review prior month information, and determine upcoming events and future strategies.
  • Maintain compliance with Silverado Resort policies, standards, and regulations to ensure safe and efficient operation of the resort.
  • Perform other duties as requested by management.
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